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Work Background
Indigenous Land and Sea CorporationGeneral Manager Operations Eastern Division
Jul. 2024 - Dec. 2024• Leadership of ILSC operations, and programs for the ACT, NSW and QLD. Led stakeholder engagement with Indigenous enterprises and community organisations for investment into land and sea acquisition and management projects.
• Leadership and project oversight of divestment projects, and management funding, driving economic outcomes for Indigenous Australians.
• Implemented the National Indigenous Land and Sea Strategy (NILSS) planning and roll-out, ensuring alignment with key sectors and strategic goals.
Leadership of the Eastern division and economic development advisory to the Executive.
National Indigenous Australians AgencyHead of Employment / QLD Regional Director
Jul. 2023 - Jul. 2024• Led national economic and employment policy for First Nations communities, advising mainstream agencies and government officials.
• Managed employment partnerships with government, community organisations, and industry to drive economic outcomes and sector partnerships.
• Oversaw operations in Queensland, implementing grant funding programs and co-investment strategies to close the gap.
Australian Trade and Investment Commission (Austrade)Chief Marketing Officer
Jul. 2022 - Jul. 2023• Led the development of strategic branding campaigns and digital channel redevelopment for Austrade. • Oversaw global stakeholder engagement, enhancing partnerships with industry and government entities. • Spearheaded the launch of Australia's Nation Brand marketing kits, boosting global visibility. • Delivered successful email marketing campaigns and the Australian Export Awards program.
Price Waterhouse Coopers- PwCSenior Executive Industry Growth
Jul. 2021 - Jul. 2022• Spearheaded global marketing campaigns at PwC, enhancing brand visibility and engagement across multiple digital channels. • Leveraged data-driven insights to optimize marketing strategies, resulting in increases in lead generation. • Championed the integration of AI technologies into marketing platforms, streamlining project management and execution.
Royal Australian Air ForceOfficer
Jan. 2019• Managed operations and personnel development for the Royal Australian Air Force, enhancing workforce strategy. • Advised on diversity and inclusion initiatives, fostering an equitable workplace environment. • Designed operational strategies that streamlined training and recruitment processes for aviation, cyber, and space candidates. • Served as a senior advisor on inclusion and diversity policy, positively impacting workplace culture.
ADF CareersNational Marketing Manager
Jan. 2018 - Dec. 2018• Spearheaded branding and campaign strategies for Navy, Army, and Air Force, enhancing recruitment efforts. • Developed and executed digital and social marketing initiatives, increasing engagement
• Implemented channel enablement strategies that streamlined communication and improved outreach effectiveness.
TelstraSenior Marketing Executive
Jan. 2014 - Dec. 2017• Spearheaded B2B marketing initiatives for SME businesses, enhancing lead generation across key verticals. • Developed and executed comprehensive campaign strategies, resulting in increased in qualified leads. • Managed public relations and event management, elevating brand visibility and engagement within target markets. • Implemented innovative social and digital marketing campaigns, driving a 25% growth in online presence.
TelstraSenior Marketing and Corporate Affairs Executive
Jan. 2014 - Dec. 2017
ATP CommunicationsGeneral Manager
Jan. 2009 - Dec. 2013
News CorpHead of Marketing
Jan. 2008 - Jan. 2009
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