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Work Background
Strategic Marketing and Communication consulting
Self-employedStrategic Marketing and Communication consulting
Nov. 2022Brussels, Brussels Region, BelgiumWorking with clients in the luxury and lifestyle sector - Building 360° strategies: PR, communication, media, marketing according to brands guidelines - Develop brands images in line with their DNA and targets - Design and implementation of action plans and managing budgets accordingly
PR & Digital Manager BeNeLux
LVMH Fragrance BrandsPR & Digital Manager BeNeLux
Feb. 2017 - Nov. 2022Worldwide luxury event management from A to Z Strong network inside press & KOL Product & brand marketing Data driven decisions: insightful analysis of the results of all marketing activity Boosting Givenchy visibility from top 15 to top 3 - Kenzo from top 40 to 15 Creating interaction between influencers and e-commerce platforms Merchandising for major launches at key retailers (2021-2022) Collaborative teamwork: strong working relationship with the team Process improvements management
Junior Digital & e-influence Manager
LVMH Fragrance BrandsJunior Digital & e-influence Manager
Aug. 2016 - Jan. 2017Brussels Metropolitan Area- Representing the Maisons in front of the online press & KOL - In charge of the e-influence for Parfums Givenchy & Kenzo Parfums - Helping KOL to create content for our two Maisons - Person of contact for the online journalists - Organisation of press conferences and one-to-one with key contacts
Press Officer
Parfums Christian DiorPress Officer
Jan. 2016 - Jul. 2016Brussels Area, Belgium
Digital Marketing and Communication Intern
D'Ieteren AutoDigital Marketing and Communication Intern
Oct. 2014 - Mar. 2015Brussels Area, Belgium
Marketing Special Event Coordinator
AUDI AGMarketing Special Event Coordinator
Jun. 2011 - Jun. 2015Le Mans Area, France
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