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Work Background
AonSenior UX Designer
Jun. 2024Chicago, Illinois, United StatesJoining the Consumer Experience & Design team in an effort to unify the design of the orginization and simplify the processes and experiences for reinsurance.
ExperianLead UX Designer
Feb. 2022 - Dec. 2023Costa Mesa, California, United StatesReduced the bounce rate on Experian's most visited page (www.experianplc.com) by 10% through a redesign focused on mapping the user journey, refining the information architecture, and collaborating with front-end developers to optimize client-side performance. Created a documentation site for the AEM UI Kit and designed a system to combine all AEM UI elements. The site was created in close collaboration with the Junior UX Designer and implemented with the team. Established the foundation of the current Lean UX processes for the teams' Agile environment by creating a UX roadmap, building templates, and training team members to use and adopt the new process.
INNOCEAN USASenior UX Designer
Nov. 2016 - Feb. 2022Huntington Beach, CARedesigned the Hyundai USA website, launching a new UX and platform, resulting in an improved customer experience and a 25% increase in sales. Conducted content audits and user research to inform design decisions and enhance user satisfaction, improving operational efficiency by 50% and reducing user error by 30%. Achieved the #3 rank in JD Power's Manufacturer Website Evaluation Study after the redesign of Hyundai USA's website was launched.
PIMCOSenior Visual Designer
Mar. 2016 - Oct. 2016Newport Beach, CACollaborated with clients, product managers, and stakeholders to meet design requirements by using a design system that increased speed to market by 40% and decreased costs by 25%. Maintained and improved brand guidelines with a consistent visual identity for a product that added 2,000 new users in 6 months. Led the onboarding and mentorship of two junior designers who were promoted in less than one year.
Anthony Robbins CompaniesFront End Web Developer
Sep. 2015 - Mar. 2016Greater San Diego AreaCreated clean, functional, responsive user interfaces from design wireframes and mockups using semantic HTML, CSS, JavaScript, and PHP. Integrated frontend components with backend APIs to enable seamless data flow and functionality, increasing penetration by 10% and increasing conversion rate by 20%. Provided technical insights to stakeholders and gathered requirements to improve web traffic using Google Analytics and SEO.
Emerald Connect, Inc.Digital Design Director
Feb. 2012 - Jul. 2015San Diego, CAOversaw all digital designs for a $23.46B business, leading a team of 4 Web Designers to complete 100+ web and email designs per week. Improved team's workflow and design quality by staying aware of the latest design trends, learning new technologies, and teaching the team new techniques. Increased website traffic by over 17% and generated over 10% more user engagement (measured by time spent on website) by designing and implementing a new product tour flow on the site.
Mad CatzMultimedia/Interaction Designer
May. 2011 - Feb. 2012San Diego, CAI make things pretty in different mediums. Create and maintained company specific sites using multiple development languages. Create and hand code HTML forms and validated via JavaScript and PHP. Aided in company identity branding for multiple clients.
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