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Work Background
Heigert Consulting LLCBrand and Creative Marketing Consultant
May. 2023Milwaukee, Wisconsin, United StatesAs an executive brand and creative consultant, I bring twenty years of experience leading award-winning creative marketing strategies for some of the world's leading organizations, backed by a holistic MBA specializing in strategic brand management. With this unique mix of business acumen and creativity I can help uncover brand truths—and create impactful experiences—that will amplify your business goals. See more at www.evanheigert.com BRAND STRATEGY & IDENTITY | CREATIVE EXECUTION | CONTENT STRATEGY | SALES ENABLEMENT | THOUGHT LEADERSHIP | CONTENT CAPTURE & CREATION
Wolters Kluwer HealthCreative Director, Patient Engagement
Aug. 2021 - May. 2025Chicago, Illinois, United StatesLeading a talented team of design and content professionals in developing and promoting Emmi — a revolutionary patient engagement tool that's making healthcare more personalized and patients' decisions better informed.
IrisExecutive Creative Director
Aug. 2019 - Jun. 2021Chicago, Illinois, United StatesLed the Chicago agency in forward-thinking creative work and brand building for global B2B and B2C clients -- including Alcon, Alight, HPE, Otis Elevators, Samsung and Zaxby's. Oversaw a team of writers, graphic designers, art directors and motion graphics artists in a dynamic, multi-functional agency environment. And served as a connection point for creative collaboration with our other 14 global offices.
IrisCreative Director
Sep. 2015 - Aug. 2019Chicago, Illinois, United StatesUpon returning to our Chicago agency, I led a diverse creative team in developing on-target and extraordinary campaigns for B2B and B2C brands from around the globe.
IrisSenior Copywriter
Jul. 2011 - Aug. 2012Munich Area, GermanyMoved to our Munich office to serve as a senior writer on all international and English-language clients.
IrisCopywriter
Nov. 2010 - Jul. 2011Chicago, Illinois, United StatesI began my career with Iris out of our Chicago office, creating copy and conceptual work for B2B clients such as HP and Symantec.
Enova FinancialCopywriter
Mar. 2007 - Nov. 2010Chicago, Illinois, United StatesIn-house writer for leading subprime financial firm working a wide range of marketing media, including direct, interactive, print and television.
Aisle Rocket StudiosJunior Copywriter
Jun. 2006 - Mar. 2007Hoffman Estates, ILJunior level writer working in interactive and email campaigns for brands such as Sears, Kmart and Lands' End.
ALIVE MagazineSpecial Advertising Writer
Sep. 2003 - Feb. 2004St Louis, Missouri, United StatesWrote special advertising section for local businesses and professionals in St. Louis's only women's magazine.
Boston Globe MediaForeign and National News Desk Assistant and Contributing Writer
Sep. 2002 - Apr. 2003Boston, Massachusetts, United StatesSupported the Foreign and National news desks for the award-winning Boston Globe. Managed correspondent communication, filed stories, supported editorial team and more. Contributed to national, foreign news supplements and arts & entertainment articles.
Heigert Consulting LLC
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