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Work Background
PlayCity CasinoSubdirectora de Comunicación y Medios
Feb. 2021 - Mar. 2025
Relojes Exactos - Mexican distributor of luxury and fashion watch brands, jewelry and eyewear brandsMarketing Manager - TAG Heuer
Sep. 2012 - Jan. 2021- Responsible of the Marketing Budet and Activities: Media, Digital, OOH, POS. - Public Relations Coordination - Attendance to Baselworld (luxury brand positioning, launch of that year novelties) - Events Organization, such as: • F1 Event with Daniel Ricciardo (Red Bull Racing F1 driver) and Alex Rossi (Indy Driver) with the attendance of 250pax • Launch of the Connected Modular 45mm, with Chumel Torres and Ari Camacho as hosts and the attendance of 350pax • Sales Seminar 2013 - 2018; in coordination with the PR Agency. • SIAR 2017 - Launch of Alec Monopoly Special Edition and 2 Mexico Editions.
InterjetPublic Relations Analyst
May. 2011 - Aug. 2012- Led the organization of more than 30 events: press conferences, Inaugural flights to different national and international destinations such as: New York City, Cuba, Costa Rica, León, Oaxaca, Cozumel, Ecojet flight to Chiapas, etc. - Direct contact with media (Mailing of press releases and company information, Invites to the events and inaugural flights). Always-in direct contact with other PRs of the corresponding sectors; Daily news control. - Support Marketing area at events, expos and Tourism Fairs, like: FITA, Cumbre de Negocios, etc. - PR Budget - Coordinate the interviews to CEO and General Manager.
Grupo IusacellElite Executive
Jan. 2008 - Feb. 2009- Corporate Relations, Pre and Post-Sale Service - Management and control of a 50 company portfolio, each one with a monthly billing of more than $25,000MXN.
HKS, Inc.Marketing and Administration
Sep. 2005 - Dec. 2007- Control of: paysheet, payments to suppliers and payments of clients. - Project Information and Presentations for clients and prospects. - Organization of internal events and with clients.
Otis Elevator Co.Internships at Sales Service Administration
Dec. 2004 - Jun. 2005Support to sales force
Universidad PanamericanaPR Internship
Jan. 2003 - Dec. 2004
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