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Network Power<100 people
Roles
💸50%
Marketing
💬50%
Customer Service
🔥25%
Startup Founder
Geos
🇰🇿25%
Kazakhstan
Work Background
StormIn AdvisoryCEO (Chief Energy Officer) & Founder
Oct. 2025JohannesburgI help small and medium enterprises move from ambition to execution. As the CEO & Founder of StormIn Advisory, I work with business owners and leadership teams to sharpen their go-to-market strategies and strengthen overall business direction — all while ensuring the people driving the business remain the key focus. At StormIn Advisory, our approach blends strategic insight with human-centered leadership: aligning teams, empowering owners, and embedding culture into growth plans. Because even the strongest strategy succeeds only when the people behind it are equipped and engaged. I’m passionate about partnering with SMEs to: • Build go-to-market strategies that unlock new revenue streams • Shape practical business strategies that balance growth with resilience • Equip leaders and teams to handle change and scale confidently • Create people-first practices that turn strategy into everyday action At the core, we believe business success for SMEs is built on clarity, execution, and people — and our mission at StormIn Advisory is to help enterprises integrate all three for lasting growth.
Absa GroupLead: Learning & Development Corporate Investment Bank (CIB)
May. 2025 - Oct. 2025Sandton
BTSDirector
Jan. 2021 - May. 2025South AfricaIn this role I am responsible for helping organisations work on the people side of strategy, this entails engaging with clients in developing customised journeys that help shift the mindsets and behaviours of their employees towards what is required to execute a strategy. The role entails a combination of business development, strategic account management, learning design and development, strategy formulation and consultation. In this role I have focused on a number of specialised practice areas where it is a prerequisite that to have an in depth understanding of the point of view around the practice area. I have worked across four practice areas namely, Innovation, Strategy Alignment and Business Acumen, Sales Transformation and Digital. I am responsible for management of the Sales and Marketing Practice for Africa which includes P&L ownership, growth of practice revenue across multiple accounts and contributing to thought leadership and research
Achievements: In this role I have had the privilege of helping clients across various industries to shift mindsets, build new capabilities, introduce new go to market strategies, below is a list of achievements:
Successfully landed and managed the largest deal the business has seen in the region with a total value of +/- R30 million spanning across four levels of leadership in the FMCG industry | Project spans over 3 year period
Successfully managed the roll out of an onboarding program for a financial services firm across entire retail chain | Project spanned over 2 years and involved a number of stakeholders both internal and external to the financial services firm | Project totalled +/- R3,8 million and growing
Successfully managed two projects for a financial services firm with a focus on go to market strategies in Africa | Projects spanned across 14 countries in Africa and is ongoing | Project to date totalled +/- R2,6 million and growing
BTSSenior Consultant
Mar. 2017 - Nov. 2019Johannesburg Area, South Africa
BTSConsultant
Dec. 2015 - Mar. 2017Pretoria Area, South Africa
BTS Africa Go To Market (GTM) Lead IMEA | Director
Nov. 2015 - May. 2025Centurion, Gauteng, South Africa
BTS AfricaGo To Market (GTM) Lead IMEA | Director
Nov. 2015Centurion, Gauteng, South Africa
The Goodyear Tire & Rubber CompanyTraining Consultant Sub Saharan Africa
Nov. 2014 - Nov. 2015Midrand, JohannesburgIn my last role at Goodyear I was appointed into a special project team that was tasked with rolling out the new business model across Africa. In this role I was responsible for two key areas, namely the technical division and the training division. In the technical role I was responsible for business development, quality control, support and supply chain development. In the training role I was responsible for both system and curriculum development across the African business.
In my initial role within Goodyear I was contracted to head up the Technical Training Division for the Retail Division. In this role I was responsible for three key areas, the first of which was the establishment and roll out of technical standard operating procedures and standards across 7 different kinds of retail factories. The second of which was the management of a manufacturing facility which was responsible for bespoke projects within the retreading division. The third of which was the management of the technical training team which consisted of two technical trainers. In the technical division role I was responsible for setting standards and auditing set standards across 17 different factories throughout the country, establishing and running management forums to deal with new product launches and market challenges. In the manufacturing role I was responsible for business development, strategic account management, claim reviews, staff management with a total staff compliment of 10 people, 9 factory workers and 1 administrator. In the technical training role I was responsible for the design and development of training programs aligned to company and industry standards, establishing national training plans and ensuring that all factory staff were trained in a two year cycle through the team of trainers.
The Goodyear Tire & Rubber CompanyTraining Consultant
Jul. 2012 - Oct. 2014Steeldale, JohannesburgManaging of the technical training facility, consisting of both a training facility and a production facility. Establishing and developing standard operating procedures for the various production lines within the Polar Business Unit. Developing training material, training plans and assessment plans that align with the above-mentioned standard operating procedures. Design and develop training material to meet standards as set out by merSETA and SAQA. Register and facilitate skills programmes that comply with both internal and external standards. Design and facilitate customized internal factory management workshops. Manage the technical training team consisting of two technical trainers, a personal assistant and four production general workers. Setting up of training schedule for factory associates and ensuring that all factory associates within Sub Saharan Africa are trained and certified by the technical trainers. Quality assurance on all training conducted through and by the technical training centre. Formulating and monitoring of the budget for the centre. Client liaison to both internal and external clients that make use of the services of the production facility. Evaluating and passing of production claims. Design and conduct internal quality audits that are carried out across factories within Sub-Saharan Africa. Ensure that corrective action plans are formulated and implemented in conjunction with Divisional Technical Managers. Conduct tests to determine certain quality aspects of the manufactured products within the Polar Business Unit.
Bridgestone South Africa Shared Services DivisionTraining Manager
Oct. 2008 - Mar. 2012Isando, South AfricaRole: In my last role at Bridgestone I was part of the corporate shared services team and managed the training of the commercial and retail arms of the business. In this role I was responsible for the training and development of frontline and management staff across South Africa. I was the local leader of driving the global corporate culture. In addition to this role I was still responsible for all areas covered in my previous role.
In my initial role at Bridgestone I was responsible for training in the mining, industrial and logistics section of the business conducted through a team of trainers coupled with the departmental budget. In addition to this role I was responsible for a number of areas in the human resources department namely employment equity, broad-based black economic empowerment audits, skills development reporting, performance appraisal process and systems.
Achievements: In this role I have had the privilege of working with diverse teams across the globe, some of the achievements are listed below:
• Selected to attend Management Orientation Program in 2009
• Youngest person in the group to be selected for second level of Management Orientation Program in 2010
• Managed to obtain outstanding skills levy grants from government resulting in 160% cost saving for my department
• Successfully launched the company’s first ever successful Adult Basic Education and Learning Program
• Successfully launched the company’s first ever successful learnership program
• Successfully rolled out the Global Corporate Culture program to all white collar workers across the country
DamelinCorporate Training Consultant
Dec. 2007 - Sep. 2008Liaise with various SETA's and clients. Implement and evaluate training and learning needs of clients. Knowledge of workplace skills plan. Responsible for sourcing accredited service providers. Prepare and evaluate the costing of the course. Monitor the training procedures and materials and identifying any problem areas that need to be corrected to ensure quality of service. Obtain a corporate client database. Service the training needs of these clients. Cold calling and acquisition of new business. Liaising with potential prospects regarding study choices and advising accordingly. Conducting profile analysis on prospects to determine which field of study they should select.
East Rand Mall NissanSales Executive
Mar. 2007 - Nov. 2007Ensured sales/profit forecasts are achieved. Handled all customer queries and complaints. Ensured all administrative functions, returns, record keeping and clerical operations are carried out at the appropriate time and kept up to date. Reviewed with sales manager all activities and reporting systems within dealership. Liaised with various suppliers regarding services. Formulated marketing plan, initiate and conduct promotions. Reviewed all pricing policies, discounts and trade in dealings to maintain dealership profitability. Aligned merchandising with business strategy. Managed resources associated with merchandising. Administrative duties such as invoicing, accounts, vehicle registrations, road worthy certificates. Administered finance applications for clients. Liaised with finance companies and clients. Responsible for marketing placing and structuring of advertisements.
Normans Used CarsJunior Sales Position
Mar. 2005 - Jan. 2006Assisting in managing of pre-owned department, vehicle appraisals. Ensuring customer service by tending customer needs and ultimately sourcing products which were not available at time of interest. Administrative duties involved invoicing, accounts, vehicle registrations, road worthy certificates. Administered finance applications for clients and liaised with finance houses.
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