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Work Background
James Cottle MusicArtist Manager & Booking Agent
Jul. 2023Newcastle Upon Tyne, England, United KingdomI manage and develop artists' careers, coordinate bookings, and ensure seamless execution of live performances and tours. I leverage industry relationships and insights to secure opportunities, handle financial management, and support artists' branding and marketing efforts.
Kormotech LLCHead of US Marketing
Nov. 2020- Launching Kormotech brands in a multiple channels on the U.S market; - Develop and lead implementation of cross-channel and integrated communication and marketing plan; - Develop and implement digital & marketing strategies; - Lead the design, creation, and distribution of brand content, distributor communications, product material, PR assets, and more; - Drive product marketing and sales collateral; - Represents brand for cross-functional strategic and update meetings to include new product development, print and packaging, education, brand updates and presentations - Manage the U.S. marketing team, work with external partners; - Work closely with the sales department to align sales and marketing strategies; - Development, monitoring, reconciliation and review of the U.S marketing budget.
Kormotech LLCHead of Visual Communication
Mar. 2020 - Sep. 2021Lviv, Ukraine
Kormotech LLCInternational Marketing Manager
Nov. 2018 - Nov. 2020UkraineDevelop and implement marketing plans within different channels (e-commerce, retail chains, specialty channels) for Kormotech's brands in the USA, France, Norway, Spain, Italy, Netherlands, Lithuania, Latvia, Estonia, Belarus, and other countries in Western Europe and North America.
KormotechMarketing Brand Manager
Jul. 2015 - Nov. 2018Lviv Region, UkraineDriving brands performance, growing brands equity and shares by activating distinctive consumer insights. Full responsible for building and implementing brand strategy for Club 4 Paws, Myau, Gav. Look for a new possibilities for an innovation and renovation of brands, and also to managing this process. Manage a New product development-process (new pet food products). Prepare reports and presentations on brands (for past and future periods). Lead cross functional teams on assigned business or project development initiatives (events, promotions etc). Manage timeline, budget and roadmap. Working with Research and Development, Marketing, Trade marketing team, Sales team, Design agencies, Marketing agencies, Finance, Breeders, Production, Quality, Supply departments etc. Develop consumer and retail promotions to accomplish annual target. Analysing the main competitors, refreshing product range, increasing brand penetration.
Ford dealer - Velet AvtoMarketing Manager
Feb. 2014 - Jul. 2015LvivResponsible for all marketing communication from importer to dealer. Develop car service promotions, achieving great results. Improve CRM system, responsible for P&L, website administration, weekly google analytics reports, controlling advertising campaign, ATL. Event organisation: New 2016 Subaru Outback presentation, special test-drive and Ford vehicle presentation for IT companies.
Subaru dealer - Avtotsentr ERAMarketing Manager
Mar. 2013 - Jul. 2015Responsible for all marketing communication from importer to dealer. Develop car service promotions, achieving great results. Improve CRM system, responsible for P&L, website administration, weekly google analytics reports, controlling advertising campaign, ATL. Provided special test-drive and Subaru vehicle presentation for IT companies. Responsible for annual report and budget planning.
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