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Work Background
YUKAN FitnessFounder
Jun. 2025United Kingdom
Self-employedCO-FOUNDER – Techno.House.Tracks (Music & Content Brand)
Mar. 2024United Kingdom🎧 Built a global digital brand from 0 to 665K+ followers across TikTok, Instagram, Spotify & YouTube 📈 Led content strategy, creator partnerships, and platform storytelling across all channels 🤝 Partnered with record labels, DJs & festivals in London, Ibiza & Miami to amplify reach 📊 Used analytics to shape audience growth plans and boost engagement + retention 📣 Executed organic campaigns with influencer and affiliate collaborators
FerreroJr. Brand Manager - Kinder Joy APAC-MEA & South America
Jan. 2022 - Jan. 2023Luxembourg🌍 Led go-to-market campaigns across 15+ countries 📦 Delivered 360° toolkits across digital, packaging, POS & social 🧩 Localised global brand strategy to fit regional insights & cultural nuance 📊 Presented performance insights to senior stakeholders to guide roadmap
FerreroJr. Brand Manager - Kinder Joy USA & China
Jan. 2021 - Jan. 2022Luxembourg🗽 Adapted packaging, messaging & campaigns for the US and Chinese markets 💸 Supported pricing, P&L and consumer insights to shape brand direction 🤝 Worked cross-functionally with sales, R&D & global design teams
FerreroJr. Product Manager - Kinder Joy & Surprise
Oct. 2018 - Dec. 2020Luxembourg🎁 Managed global toy & product development from concept to launch 📈 Oversaw budget tracking, cost optimisation & margin forecasting 🧠 Collaborated across supply chain, engineering & brand to align launch execution
FerreroProduct Management Internship - Kinder Surprise Maxi
Apr. 2018 - Oct. 2018Luxembourg🚀 Supported global product and packaging initiatives for seasonal campaigns 🔍 Gained foundational experience in toy development & cross-team collaboration
EquipashopMarketing Specialist
Mar. 2017 - Jul. 2017Belfast, United Kingdom🛍 Supported marketing campaigns for retail clients across e-commerce and POS 📊 Helped with basic analytics, social media content & newsletter scheduling
Kith & Kin Financial WellbeingInternship Marketing Coordinator
Feb. 2017 - Mar. 2017Belfast, United Kingdom💼 Assisted in community outreach, email campaigns, and local marketing efforts
HomebaseSales and Customer Service Assistant
Apr. 2014 - Aug. 2015Belfast, United Kingdom🧰 Developed frontline communication skills in a fast-paced retail setting
DLK PhotoInternship Marketing and Sales
May. 2013 - Sep. 2013Belfast, United Kingdom📷 Supported local business promotions through print, email, and social media
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