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Work Background
OURHouseGlobal Operations Director (Fractional)
Sep. 2024As fractional Global Operations Director and member of the senior leadership team, I work alongside the founders to shape operational strategy for a fast-scaling, multi-region creative production start-up spanning Africa, Spain and the UK. I oversee distributed production and delivery functions, aligning workflow, resourcing frameworks and performance standards across international markets during a critical growth phase. In addition to providing commercial oversight and workforce planning, I am responsible for attracting and securing exceptional talent across creative, production and operational disciplines - strengthening capability while building the structural foundations required for sustainable scale.
Uncommon Creative StudioChief of Creative Operations
Dec. 2020 - Jun. 2024Promoted to Chief of Creative Operations, I became right hand to the founder, co-leading a rapidly expanding creative department that grew to c.35 creatives during my tenure. As the strategic lynchpin of a studio internationally recognised for world-class creative work, I led organisational planning, workforce forecasting and creative resource casting to support that growth while maintaining creative standards. Beyond operational leadership, I fed into briefs, attended creative reviews and acted as a trusted sounding board to teams, with colleagues regularly seeking my perspective on talent, team dynamics and delivery approach. I partnered closely with Finance on annual budget planning and scope review, embedding commercial discipline alongside creative excellence.
Uncommon Creative StudioFreelance Senior Creative Producer & Project Director
Oct. 2020 - Dec. 2020I returned to Uncommon in October 2020 to lead the stills production for H&M Man campaign, taking full ownership of the print workstream while partnering with the TV Producer overseeing the films. I managed complex shoot logistics, working directly with photographers, agents and external production partners to deliver high-quality assets across multiple outputs. Holding responsibility for budget control, timeline integrity and cross-functional alignment, I navigated the operational demands of a global fashion brand while safeguarding creative standards under pressure. The success of this campaign led directly to my promotion into executive creative leadership.
Uncommon Creative StudioFreelance Senior Creative Producer & Project Director
Jan. 2020 - Apr. 2020I joined Uncommon Creative Studio in January 2020 as a freelance Senior Creative Producer & Project Director, brought in to take leadership of two major national retail accounts - B&Q and Dreams - I assumed full responsibility for cross-functional team management, production oversight and end-to-end campaign delivery, ensuring operational clarity, budget control and seamless collaboration between creative, strategy and client stakeholders. Operating at senior level from the outset, I stabilised delivery structures and drove disciplined execution across complex, multi-channel outputs during a period of high momentum within the studio.
BMB LondonDirector of Creative Services
Jan. 2019 - Jan. 2020Member of the agency leadership team overseeing Creative Services and Design Studio operations. Led resourcing, workflow optimisation and departmental performance across producers, designers and creatives. Implemented operational structure to improve efficiency, billable utilisation and profitability.
Recruited and managed freelance and permanent talent across all departments. Built and strengthened strategic relationships with external production partners, agents and suppliers.
VCCPIntegrated Production Director
Jan. 2018 - Dec. 2018
Wieden + KennedySenior Creative Producer
Jan. 2014 - Dec. 2017
TBWA \ LondonFreelance Senior Integrated Project Manager
Nov. 2012 - Jan. 2014London, United Kingdom
Weapon7Senior Digital Producer
May. 2011 - Sep. 2012
Gendall DesignDigital Project Manager
Jan. 2010 - May. 2011
IdenticaProject Manager
Jul. 2006 - Sep. 2008
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