ProxibidSenior Vice President, Product & Experience
Aug. 2017 - Mar. 2020Greater Omaha AreaAs the Senior Vice President of Product & Experience, I drive Proxibid’s strategy and realize our company’s vision through the management of our Product Management, User Experience, Program Management, and Customer Experience teams, composed of both Support and Risk Management skillsets. Together we develop and implement business strategies that proliferate Proxibid’s key product offering. We are responsible for product innovation, launch, and strategies that foster adoption. We establish our company's strategic initiatives annually and work with key business stakeholders to develop appropriate financial plans, resource allocation, and metrics to ensure success. I work across all departments to manage and communicate operational directives, set priorities within our product roadmap, as well as lead and influence strategic decision making throughout our company. My teams and I tackle high-impact solutions to drive revenue growth, product excellence, and monetization strategies for Proxibid, including a focus on emerging partnerships and verticals. In partnership with Sales, we create go-to-market strategies within each line of business and capture important market feedback that allows us to evolve our offerings over time. We work as a team to scope custom solutions for top clients and oversee the project build as well as the partner's on-boarding process. In addition to my day-to-day operational role, I am a part of Proxibid's executive team and lead key initiatives on behalf of our company and in partnership with our CEO. In this position I was responsible for developing key relationships and conducting diligence efforts that led to the strategic acquisition of Wavebid in December 2018. I also played a key role in the investor presentations, relations, and diligence efforts that led to the ultimate acquisition of Proxibid, Inc. by TA Associates to become a part of the Auction Technology Group (ATG) family of brands in February of 2020.