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Work Background
NetflixUnit Photography
Feb. 2019South AfricaCurrently working as a BTS photographer for Netflix
Cape Union Mart GroupDigital Marketing Manager
Dec. 2018 - Apr. 2021- digital content production (planning, conceptualising, writing, working with creatives, being the creative) - promoting brand and marketing content through Google Ads, Social Media, Display, website, mailers & paid media - reporting on engagement of the content, budgets, conversions, email click-through rates, open rates, etc. - managing creatives, running shoots, briefing in designs and collaborating with the buying teams - knowing what's what, who's who and what's trending locally and internationally - mastering a suite of digital technology products to drive growth and optimisation
TruworthsCreative Consultant & Content Creator
Jun. 2018 - Dec. 2018Cape Town Area, South Africa- Fashion focused photography to promote Truworths Instastories. - Street style and event coverage.
FlexfitCreative Consultant & Content Producer
Sep. 2017 - Jun. 2018Cape Town Area, South AfricaSeasonal range build Event consulting and execution Visuals (concepts, campaigns and lookbooks) Creative direction Trend research Influencer seeding Window concepts General consulting
The Kartal DistributionBrand Manager
Feb. 2017 - Jun. 2018Diep River, Cape TownEnsure that the products, services and product lines resonate with current and potential customer Monitor marketing trends (i.e. brand campaigns - online and in store activations) Analysis of competitive products in the marketplace (competitor analysis) Regularly meet with clients and senior management Developing, implementing and executing marketing initiatives and activities for brands Brainstorm new and innovative growth strategies Translate brand strategies into brand plans, brand positioning and go-to-market strategies
The Kartal DistributionBrand Strategist
Aug. 2016 - Jan. 2017Diep RiverFormulate future season strategy for Key Accounts based on history and current or previous trends. Plan unit allocation of products (from brands) to be re-distributed to customers. Build key ranges from brands that the employer can buy into and redistribute to customers. Identify any key exclusive styles or packs for key customers. Liaise with supplier(s) throughout procurement process, from time of brief until final product is done within specific leadtime and delivered. Analyse and review sell through reports and react based on performance and/or demand by customers. Create marketing and visual content that will be posted on Facebook/Instagram. Represent the Company as required for the operational requirements and growth of the Company. Provide weekly reports to highlight activities, potentials and sales opportunities. Maintaining and develop relationships with customers in person and via telephone calls and emails. Represent the company at trade exhibitions, events and demonstrations if required. Treat all company and client information as privileged and highly confidential. Attend team meetings and share best practice with colleagues.
sportsceneTrainee Menswear Buyer
Jan. 2015 - Jul. 2016Cape TownBuilding a comprehensive range across multiple categories i.e. t-shirts, sweat tops, denim, etc., and ensuring that the product within each category goes to the right place (store), at the right time and at the right price.
University of Pretoria/Universiteit van PretoriaHelp Desk Assistant
Jun. 2013 - Nov. 2014Pretoria Area, South AfricaI was the link between lecturers and students from an admin point of view. I was responsible for setting up appointments on behalf of the students, handing out tests and assignments, relaying information from lecture to student and vice versa, etc.
Tuks FM 107.2Audio Producer
Jun. 2011 - Nov. 2011Pretoria Area, South AfricaI worked with DJs where I recorded and edited voice overs for promos on a weekly basis.
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