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Work Background
The Black Dog Tavern, Co.Social Media Marketing Manager
Mar. 2025 - May. 2025
Go Fund Yourself ShowSocial Media Marketing Manager
Sep. 2024 - Jan. 2025In my role managing social media for Go Fund Yourself, I successfully conceptualized, scheduled, and executed marketing strategies across key social platforms, ensuring a cohesive brand message and identity. I focused on growing and engaging audiences by repurposing creative assets into compelling Posts, Reels, and Stories, while also creating original content to promote show airings. I maintained a detailed social calendar, tracked analytics, and provided insights-driven strategy adjustments to maximize post performance. I crafted engaging written content, utilized relevant hashtags, and highlighted community involvement by curating user-generated content. Additionally, I managed real-time interactions and fostered daily community engagement. I boosted organic reach and expanded efforts to include LinkedIn posts and targeted boosts, successfully growing the platform's audience and enhancing overall brand visibility.
Elizabeth Grant Skin CareSocial Media and Influencer Manager
Feb. 2024 - Sep. 2024
SupersmileSocial Media Manager / Lifestyle Photographer
Nov. 2021 - May. 2024
DC Creative Co.Owner
Jan. 2018As a dynamic marketing professional with a proven track record of managing and executing innovative campaigns, I bring a wealth of experience in building brand recognition, driving engagement, and delivering measurable results. From crafting compelling written and visual content to developing strategic collaborations and influencer partnerships, I thrive at the intersection of creativity and analytics.
Highlights of my experience include:
Successfully managing and growing online communities for brands such as Elizabeth Grant Skin Care, Supersmile, and Go Fund Yourself Show through cohesive social media strategies and campaigns.
Creating and curating high-quality lifestyle and product photography, enhancing brand storytelling across social media, email campaigns, and websites.
Building creative assets that align with brand identity to drive engagement and support marketing initiatives.
Developing and managing influencer campaigns while identifying new ambassadors to expand reach and foster authentic connections.
Strategically promoting product launches, seasonal collaborations, and QVC-specific offerings to achieve targeted sales growth.
Overseeing marketing calendars, managing paid ad campaigns, and providing insightful analytics to optimize strategies and inform future initiatives.
With a comprehensive skill set spanning social media management, content creation, influencer relations, lifestyle and product photography, and data-driven marketing, I am confident in my ability to make a meaningful impact. I look forward to contributing my expertise to drive growth and build authentic connections with your audience.
Burb MediaContent Manager
Aug. 2017 - Jan. 2020
Deana Clement Photographyowner
Sep. 2011
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