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Work Background
DRESTProduct Manager
Aug. 2024Barcelona, Catalonia, SpainDREST is the fashion styling mobile app that opens up the exclusive worlds of luxury fashion, beauty and lifestyle to everyone, everywhere. - Lead the day-to-day execution of the live-ops calendar and game monetization strategy, as well as driving the success of in-game sales, offers, in-app messages, push notifications, and monthly live events (30+)
- Defined strategic plans for short-term revenue growth and long-term LTV growth for live operations through offers and in-app messages.
- Supported the economy designer by monitoring the game economy and analyzing game metrics with SQL, Tableau, and Excel.
- As Product Manager for the BAU pod, I collaborated with the development, marketing, and community teams to ensure that live updates went smoothly while also defining and maintaining roadmaps that were aligned with strategic goals.
- Lead the LiveOps implementation to boost production, deliverables, and executions.
Product Madness 📱🎮Senior Associate Product Manager
Nov. 2023 - Aug. 2024Barcelona, Catalonia, SpainProduct Madness is one of the world's largest mobile game studios, with global presence. Founded in 2007, we’re today a top-grossing leader in social casino mobile games that are crafted with passion and commitment. Our ambition is to entertain millions of players around the world with our remarkable titles that include Heart of Vegas, Cashman Casino, Lighting Link and FaFaFa™ Gold. We are Mad about games and the way they bring people together, and that passion and culture is what holds us together as a studio, connects us with the partners we collaborate with, and is what links us to our sister studios across the world.
Women in Games Ambassador
Aug. 2022Barcelona, Catalonia, Spain
Produck.ieInstructor & Mentor | Helping Expats Transition Into Product MGMT
Jul. 2022 - Sep. 2023Barcelona, Catalonia, Spain➖ Must-Read Books
➖ Monthly Meetups
➖ Virtual Book Club
➖ Monthly Discussions
➖ High-Quality Resources
➖ Framework Templates
➖ Irish-Based Community
➖ Networking Events
➖ Exclusive Slack Group
➖ Land Your First Job
➖ Mentoring Program
Product Madness 📱🎮Associate Product Manager
Jan. 2022 - Nov. 2023Barcelona, Catalonia, Spain
Product OmegaFounder | Consultant, Coach, Interim PM
Dec. 2021Helping game creator deliver their best Game ✨ Skills: Coaching & Mentoring · Pricing Strategy · Monetization · Product Discovery · Rapid Prototyping · Market Research · Backlog Management · A/B Testing · Usability Testing · Product Strategy · Stakeholder Management · Feature Prioritization · Data Analysis · Agile Methodologies · Business Strategy · Product-Market Fit
Product PeopleSr. Associate Product Manager (II)
Dec. 2021 - Jan. 2022Barcelona, Catalonia, SpainCollaborated in B2B product in saas scheduling (Rotageek)
AllWomenProduct Management - Teaching Assistant
Oct. 2021 - Jan. 2024Barcelona, Catalonia, Spain
Rotageek - Reinventing SchedulingSr. Associate Product Manage (via Product People)
Oct. 2021 - Dec. 2021Barcelona, Catalonia, Spain- Coordinated and developed the Product Documentation. - Reported directly to the CPO, closely collaborated with Product Managers, and Tech Leads presented deliverables to the stakeholders and development teams.
- Supported the principal during day-to-day activities and sprint ceremonies. Created documentation on Jira and Confluence.
ElucidatAssociate Product Manager (via Product People)
Jul. 2021 - Sep. 2021▪ Supported the principal in product discovery. Supervised the creation of the application’s User-Centric Flow.
▪ Mapped User-Centric Flow and UserJourney (via Miro and Figma). Analyzed and investigated the existing documentation, conducted user research to define the unmet needs and user pain points, suggested and prioritized 20+ opportunities to resolve them.
▪ Supported the identification of the key Success Metrics and creation of metrics proposal to enable better understanding of users.
▪ Reported directly to the CPO, closely collaborated with Product Managers, and Tech Leads presented deliverables to the stakeholders and development teams
Product PeopleAssociate Product Manager (I)
May. 2021 - Dec. 2021Collaborated in B2B and B2C products in data annotation/ML (Webhelp), e-learning (Elucidat), e-commerce (Zalando)
ZalandoAssociate Product Manager (via Product People)
Apr. 2021 - Jul. 2021▪ Coordinated and developed the User-Centric Flows of the web and app platform. With the goal of highlighting the user journey and area of improvement of the application.
▪ Collaborated in the organization of 3+ A/B tests, wrote the necessary documentation and helped the design team with 5+ mock-ups using Figma.
Product PeopleProduct Manager Intern
Feb. 2021 - Apr. 2021Assisted client-facing PMs/SPMs on multiple projects working on backend tasks: - User-Centric Flows
- Customer Journey Mapping
- Key Success Metrics
- Epics & User Stories
- A/B Test Documentation
- Market Research
- Competitive Analysis
- Internal Press Release
- Opportunity Backlog
- Mockups/Wireframing
- Jobs To Be Done
- MVP Scoping
- Product Specification
- Prioritization Frameworks
- User Testing Documentation 𝗖𝗹𝗶𝗲𝗻𝘁𝘀:
- WeShare
- Morressier
- Ometria
- Scout24
- Finiata
- OneFootball
- Freeletics
- Elucidat
- Webhelp
- Zalando Industries: Micro-Mobility, Fashion, Fitness, FinTech, HealthTech, MarTech, BPO, EdTech, etc
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