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Work Background
General Manager
OrlichemGeneral Manager
Jul. 2017 - Mar. 2025Western CapeOrlichem manufactures specialised chemical formulations for the engineering, industrial, hospitality and commercial laundry industries. Our customers ask us to solve simple and complex chemical cleaning tasks. RESPONSIBILITES: As the General Manager at Orlichem, I lead this dynamic organization with unwavering dedication. This role is not just a job; it's a calling driven by my innate motivation for achievement and recognition. • Strategic Leadership: Spearhead the development and execution of strategic initiatives to align with Orlichem's growth objectives, ensuring the organization's continued success. • Cross-Functional Integration: Orchestrate seamless integration and collaboration among all departments, optimizing their performance and efficiency on a daily basis. • Team Empowerment: Foster a culture of mentorship and professional growth, personally coaching and mentoring employees to unlock their full potential. • Operational Excellence: Leverage my unique management style and extensive expertise in General/Branch Management, National Operations, Sales, Quality, and Systems development to maintain the smooth operation of Orlichem's diverse functions.
General Manager
Smartmatta (a divsion of Barloworld Logistics)General Manager
May. 2016 - May. 2017Cape Town Area, South AfricaSmartMatta is a waste management company with a 30-year old footprint in South Africa. They primarily operate within the food and beverage space. In 2015 Barloworld bought the business, which expanded SmartMatta’s clientele to include big listed companies. RESPONSIBILITIES: 1. Branch Management and Strategy: • Managed the Western Cape Branch comprehensively, overseeing day-to-day operations and strategic initiatives, including securing market share through regional expansion. 2. Financial Management and Reporting: • Successfully met profitability and financial return goals while improving operating margins within the region. • Ensured accurate forecasts and met reporting requirements, including budgeting, income statement analysis, reporting, and implementing cost-saving measures. 3. Compliance and Governance: • Maintained corporate governance, risk, and SHEQ compliance within the agreed Strategic Focus Areas. • Achieved BBEE and EE targets, promoting diversity within the region. 4. Sales Support and Client Relations: • Provided expert sales support, fostering optimal customer relationships and representing the company strategically. • Achieved high client retention rates and resolved issues while delivering exceptional service levels. 5. Operations and HR Management: • Efficiently managed operational warehousing and production, reducing energy consumption for environmental sustainability. • Effectively communicated HR requirements, ensuring the effective and efficient management of employees, including KPIs, Scorecards, Appraisals, Disciplinary actions, and Talent Management. • Coached, empowered, mentored, and developed staff for professional growth. ACHIEVEMENTS: • Successfully took over the Cape Town new building project midstream, which involved the design, management, and logistical activities for a custom-built building dedicated to the region.
Operations Director
Servest Hygiene (a division of Servest Pty Ltd)Operations Director
Nov. 2005 - Apr. 2016South AfricaServest is company with integrated solutions for facilities management requirements. RESPONSIBILITIES: 1. Operational Management: • Led and executed multifaceted roles while enhancing business process details. • Continuously evaluated and improved operational efficiency and integration. • Developed and implemented company-wide systems, processes, and procedures. • Initiated innovative projects to enhance operational efficiency. • Realigned the organizational structure as needed. • Managed operational budgets to achieve financial targets. • Collaborated on complex OPS strategy and cost-related matters. • Successfully rolled out national contracts. • Oversaw vehicle capex, inventory, and equipment. • Reported OPS performance to Exco members at Board meetings. 2. Strategic Development and Planning: • Developed benchmarking criteria for key OPS positions. • Prioritized customer-centricity and efficient service delivery. • Managed the national SHEQ department, focusing on risk assessment. • Detected and assessed risks from prospective and existing clients. 3. Team Development and Training: • Designed training strategies, teams, and materials. • Led a national team of 8 staff. 4. Financial and Resource Management: • Managed the revenue line through service billing on POD. • Conducted initial analysis and facilitated customer feedback. • Oversaw a national fleet of 220 vehicles and a vast inventory across multiple locations. ACHIEVEMENTS: • Received the Group Servest "Star" Award in 2014 for excellent achievement in the Servest (Pty) Ltd Group. • Successfully created the operational logic required to merge two large divisions in Accpac and Service Manager within 6 weeks. • Loaded the billing and servicing of > 14,000 sites in the system and implemented it operationally within 2 months.
Branch Manager
Servest Hygiene (a division of Servest Pty Ltd)Branch Manager
Nov. 2005 - Sep. 2012Cape Town, Western Cape, South AfricaRESPONSIBILITIES: • Managed CPT, PE, and Saldanha branches, with full autonomy. • Oversaw a substantial portfolio with R2M+ monthly turnover and R1M+ inventory. • Led 96 employees across 18 warehouses, managing a fleet of 27 vehicles. • Controlled debtors, creditors, operations, Sales, and Business Development. • Managed HR functions, expenses, stock, and cost of sales. • Established and managed new regional branches, consistently meeting budget targets. • Led training, coaching, and development, promoting 20+ employees. • Implemented operational systems, laying the foundation for national procedures. ACHIEVEMENTS: • Four-time recipient of Group Servest "Star" Award (2007-2010). • Runner-up in Servest Group Chairman's award (2012). • Received Servest Hygiene Star Award (2012). • Achieved "Branch of the Year" award in 2012, uniquely meeting budgets. • Key role in Servest Hygiene winning Servest Overseas Incentive (2007). • Successfully re-engineered branch/region culture. • Exceeded EBITDA target by over R3M (2007). • Doubled branch turnover in 2 years, 9 months. • Skillfully integrated two companies due to a group merge. • Secured blue-chip and government tenders, e.g., DSVH, City of Cape Town. • Developed and coached individuals into management roles.
Managing Director
EMC Training and ConsultingManaging Director
Dec. 2003 - Aug. 2005Cape TownRESPONSIBILITIES: 1. Business Development and Management: • Managing, developing, and growing the business. • Obtaining, managing, and maintaining accreditation as a Training Provider via the EQTA of the Services SETA. • Developing, implementing, and maintaining all quality management systems. • Strategizing and implementing sales and marketing initiatives to increase turnover. • Controlling costs and generating profits. 2. Training and Operations: • Managing training-related functions such as scheduling, preparation, and customer liaison. • Establishing and managing Learnerships in Cleaning and Hygiene at NQF Levels 1 and 3. • Fulfilling the roles of SDF (Skills Development Facilitator), Facilitator, and Assessor. • Managing a team of staff. • Developing and implementing marketing materials and tools. 3. Networking and Competitive Analysis: • Liaising and networking with all relevant bodies and institutions. • Monitoring competitor profiles on services offered. ACHIEVEMENTS: • Established and grew EMC Training and Consulting (an SMME) from zero turnover to R50 000 per month in 16 months at which point the business moved into a profit situation. • Secured Key Accounts i.e. V&A Waterfront and Cape Peninsula University of Technology for a period of 1 - 3 years. • Developed and implemented a Quality Management System for EMC Training and Consulting thereby securing Provisional Accreditation with the Services SETA. This step was paramount in securing sales and the successful future and growth of the business. Without accreditation, you have nothing to sell! • Designed and developed course product line consisting of 39 accredited courses and 35 pending. Continual new product development as per market requirements.
Sales Manager
Megapak (a divsion of Nampak)Sales Manager
May. 2003 - Nov. 2003Epping, Cape TownMega Pack is an adhesive tape and packaging supplier. Operations include the manufacture, import and supply of a wide range of goods and services. RESPONSIBILITIES: 1. Sales and Financial Management: • Achieving and improving budget turnover and contributions. • Negotiating with clients to achieve unit sales, turnover, and sales objectives. • Implementing strategies to reduce slow-moving and obsolete stock. • Preparing and submitting quotations and compiling tenders. • Monitoring and adjusting stock levels and selling prices. • Collaborating with Regional Director and Sales Managers on pricing policies. • Updating price lists and ensuring timely communication with stakeholders. • Increasing market share across product categories. • Building and maintaining client relationships. 2. Operations and Team Management: • Assisting the Regional Director in operational matters. • Maintaining appropriate stock levels and monitoring them. • Ensuring updated territory plans and sales reports. • Managing a team, identifying training needs, and conducting performance reviews. • Developing a succession plan for the department. • Regularly attending meetings to stay informed and contribute to decisions.
Sales Manager followed by Environmental Services Manager
Waste Care (a division of Servest Pty Ltd) then sold to WastemanSales Manager followed by Environmental Services Manager
May. 1999 - Apr. 2003Stikland/Airport Industria, Cape TownRESPONSIBILITIES: 1. Sales and Business Development: • Developing customer base, infrastructure, and systems. • Managing sales and marketing functions. • Managing sales force and targets. • Targeting and servicing Key Accounts. • Compiling annual budgets. • Preparing and delivering sales presentations. • Drafting editorials, adverts, mail shots, and brochures. 2. Tendering and Financial Management: • Handling the entire tendering process. • Compiling sales reports. • Attending Board meetings. 3. Systems and Training: • Designing, implementing, and maintaining company systems. • Facilitating internal and external training. • Recruiting staff. 4. Environmental Services and Compliance: • Planning, coordinating, and managing hazardous jobs to completion. • Managing and maintaining Key Accounts from a sales and administrative perspective. • Handling environmental issues and related services. • Implementing internal systems. • Ensuring clients' operational and administrative standards comply with relevant legislation. • Consulting and liaising with environmental and ISO role players. ACHIEVEMENTS: 1. As Sales Representative and then Sales Manager of Waste Care, established and grew a new business from zero turnover to R1 480 000 incremental turnover per month over a period of 3 years 6 months. 2. Business was sold for R18 million TO Wasteman. 3. Market share - from 0% to 10% captured during this time.
Training and Quality Manager
Skynet Worldwide ExpressTraining and Quality Manager
Mar. 1996 - Apr. 1999Johannesburg and Cape TownRESPONSIBILITIES: • Development and delivery of training programmes nationally. • Preparing and presenting National Departmental strategy and budget for Training and Quality Departments. • Evaluating training outcomes. • Developing and administering national training needs survey. • Evaluating and developing quality systems. • Performing quality auditing. • Developing Organisational Procedures. • Maintaining and improving National Quality System. • Managing national training team and respective programmes. ACHIEVEMENTS: 1. Employee of the Month – November 1996. 2. Established a successful training department and various training progammes nationally. 3. Successful maintenance of ISO 9000 Quality System across 9 branches.
High School Teacher (Geography and English)
Fairbairn College Hight SchoolHigh School Teacher (Geography and English)
Jan. 1995 - Dec. 1995Goodwood, Cape TownRESPONSIBILITIES: • Teaching English 1st language to Grades 8,9,11 and 12 pupils • Teaching Geography to Grade 10 pupils. • Various administrative responsibilities and school functions. • Coaching tennis and netball. ACHIEVEMENTS: 1. As a first year teacher I was given Matric English to teach and had 100% pass rate.

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