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Work Background
Project Manager
MotiveProject Manager
Jun. 2024
Business System Analyst
VartanaBusiness System Analyst
Jul. 2022 - Jul. 2024Islamabad, Islāmābād, PakistanMajor Projects: Implementation of Case Management Process for internal cases Setting up a live sync between the production database and Salesforce using AWS S3, Datasync and Appflow tools. Building the Sales process from scratch and setting up the architecture to cater to unique business requirements. Building Reports and Dashboards for daily activities and forecasting Integration of tools to assist the sales, success and operations teams to work out of Salesforce efficiently
Salesforce Administrator II
MotiveSalesforce Administrator II
Jun. 2021 - Oct. 2022Islāmābād, PakistanPart of the Salesforce Admin team to scale up the existing processes and build towards automations to ensure an ideal system efficacy while optimising strategies to ensure exemplary customer satisfaction. Primarily working as part of the Quote to Cash team on the implementation and expansion of Salesforce CPQ.
Salesforce Administrator
DatumSquare IT ServicesSalesforce Administrator
Oct. 2020 - Jun. 2021Islāmābād, PakistanManaging Salesforce for an App Exchange Partner PropertyBase to take care of all of their functional Salesforce administration needs.
Business System Analyst
KeepTruckinBusiness System Analyst
Dec. 2018 - Oct. 2020IslamabadPart of two teams: Salesforce Administration and Service Desk Primary POC on Salesforce CPQ issues for the users throughout the year of CPQ launch. Helped identify and resolve bugs to decrease the number of reported issues from 120 per week in the beginning of the quarter to 20 issues per week at the end of the quarter Bug fixing and regular health check of automated processes to maintain key system metrics and data integrity. Constantly monitored Apex limits and optimised processes to decrease system outage instances Accelerated Lightning adoption for users by incorporating suggestions on better performance. Resolved all issues reported by users in the firsts quarter. Maximised Salesforce server performance using performance testing for lightning users reduced EPT from 0.45 seconds to 0.08 seconds Used key-metrics data to optimise Gainsight dashboards, emails and playbooks to increase user adoption Collaborated with the Customer Retention team to expand the bottom of the funnel Revenue retention goals met during my collaboration with the Customer Success team due to Health Dashboards driven analysis Launched Journey Orchestration programs to automate lower market onboarding experience CTA/Playbook overhaul for the customer success representatives
Software Quality Assurance Engineer
OneByte LLCSoftware Quality Assurance Engineer
Jul. 2018 - Dec. 2018Lahore, Pakistan
Intern
Reckitt Benckiser, Inc.Intern
Jun. 2017 - Aug. 2017Karachi, Pakistan
Motive

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Salesforce Admin & Product Management
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