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Senior Designer
Hela Apparel HoldingsSenior Designer
Apr. 2024Colombo, Western Province, Sri Lanka
Fashion Designer
Hela Apparel HoldingsFashion Designer
Dec. 2021 - Apr. 2024Sri Lanka1. Monitoring Market Trends: • Observe fashion trends to gauge consumer preferences and identify gaps for new products. • Use trend insights to guide design concepts for target audiences. 2. Product Range Planning: • Create range plans aligned with seasonal trends and past performance. • Balance variety of products, including color, size, and pricing. 3. Global Material Sourcing: • Source high-quality fabrics, trimmings, and accessories from global suppliers. • Maintain a diverse base of raw materials. 4. Concept and Collection Presentations: • Develop fashion concepts based on research and analysis. • Present collections to internal and external stakeholders. 5. Designing Artworks and Technical Materials: • Create designs and graphics for garments and accessories. • Prepare technical worksheets and sales materials. 6. Development Management: • Oversee the development process from design to production readiness. • Ensure prototypes are accurately and efficiently created. 7. Manufacturing Management: • Coordinate and ensure smooth sample production and high-quality garments. 8. Cost Management and Sustainability: • Identify cost-saving opportunities while maintaining quality. • Adjust garment designs for cost savings and sustainability.
Social Media & Digital Marketing Executive
Dilly & CarloSocial Media & Digital Marketing Executive
Aug. 2019 - Dec. 2021Sri LankaSocial Media and Digital Marketing Executive at Dilly and Carlo. Execution on art directing and creating content for both womenswear and menswear brand. Attentive on the design process. Visual merchandising. Styling and curation. Part time design
Assistant Fashion Designer
Orient Design pvt LTDAssistant Fashion Designer
Dec. 2018 - Jul. 2019Moratuwa, Sri Lanka

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