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Work Background
Senior Account Director, Strategy & Planning
Edelman India Pvt. Ltd.Senior Account Director, Strategy & Planning
Nov. 2016 - Feb. 2019Mumbai
Senior Strategic Planner
Publicis IndiaSenior Strategic Planner
Feb. 2014 - Jan. 2016MumbaiLead Strategist & Change-leader (under the expert guidance of industry stalwart Mr. Partha Sinha) on the following businesses - Garnier India (Hair Cleansing & Care, Hair Color, Men's Cleansing & Care, Skin Cleansing & Care); Sanofi India (Combiflam, Lactacyd, and other Women's health brands) Additionally, co-author of an insightful white paper on 'the evolving lens on feminity in India' (to be published soon)
Owner
Light, Lens & LoveOwner
Jan. 2013 - Dec. 2016MumbaiSuccessfully practicing Artistic people-place-photography The wedding photography part of this work experience essentially served as a great exercise in ethnography. I spent 4-6 days with the bride or groom and their families, around the clock. Similar delights were a part of my street photography projects. Highlight - Nokia (in collaboration with Yahoo!) chose me as the key photographer (to represent Mumbai) for their Lumia 925 model. I shot a Mumbai photo-essay shot entirely on the phone camera, published by Yahoo! (https://in.news.yahoo.com/lightbox/photo-journey-streets-of-mumbai-slideshow/nokia-images-mumbai-photo-1378813525176.html) Visit and peruse the 'photos' section of - https://www.facebook.com/Light-Lens-and-Love-Photography-by-Anjuri-Jain-429759087107660/?ref=page_internal
Strategic Planner
McCann WorldgroupStrategic Planner
Feb. 2012 - Mar. 2013Mumbaia wide range of FMCG brand-building, advertising strategy and consumer work including working with Marico, HUL & L'Oreal; & successful new business pitches
Executive Brand Communications (Account Planning)
Mudra CommunicationsExecutive Brand Communications (Account Planning)
Jun. 2008 - Jan. 2012Primarily FMCG brand building (Godrej amongst others) and new business
Intern - Account Planning
J. Walter ThompsonIntern - Account Planning
May. 2007 - Jul. 2007A comprehensive understanding of the home durables segment for Godrej
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