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Work Background
EskimiSenior Digital Account Manager - Africa
Dec. 2024
EskimiDigital Account Manager - WECA & SSA
Dec. 2022 - Nov. 2024Devising and presenting customized strategic and tactical digital plans, skillfully negotiating pricing agreements to meet client objectives. Manage clients by leveraging the product solutions to understand their marketing and business strategies, expertly planning their programmatic media purchases, and providing comprehensive training and guidance on technical implementations and digital campaign execution. Acting as a liaison among various teams, including Sales, Ad Ops, Product, and Tech teams, ensuring a comprehensive client education process and smooth onboarding, campaign launch, and technical troubleshooting. This collaborative approach contributes to client success and long-term retention.
TeleperformanceSenior Digital Marketing Team Lead @ Meta (EMEA)
Apr. 2021 - Nov. 2022Motivate, involve and create the best team spirit among a highly skilled team of Meta marketing experts. Ensure the team’s development. Coaching, monitoring, and evaluation focused on accomplishing the Key Performance Indicators KPIs. Listen to team members’ feedback and resolve any issues or conflicts. Recognise high performance and reward accomplishments. Develop strategies to promote team member adherence to company regulations and performance goals. One of my best moments on the job is achieving over 170% in overall revenue from pre-contact to post contact on all ad accounts managed in Q2 of 2021.
MetaSenior Media Buyer (SSA)
May. 2019 - Mar. 2021Managed the portfolio of clients of a significant digital marketing media company, which involves reaching out to hundreds of Small Medium Businesses(SMB) across Sub-Saharan Africa and Globally through advertising on the Meta platform. Managed a large number of Meta campaigns and several ad accounts, maintaining the relationship with Meta advertisers and ensuring they are meeting their business goals and objectives. Managed a high volume of Meta accounts with a clear focus on up-sell/cross-sell/activate existing and new accounts while achieving more than 80% success rate.
ZattuDigital Marketing Manager/ Client Services/ Digital Strategist( Creative Hub)
Sep. 2018 - May. 2019Lagos, NigeriaCreated a wide range of topics for our social media platforms, from fashion and lifestyle. Conducted deep research and understood our target audience and what motivates them online. Ensured our contents were relevant enough to create interest for both existing and potential platform users, ultimately converting them into customers after winning their audience and maintaining website ranking. I have experience using Adobe Creative Suite (Photoshop & Premiere) to create marketing assets and creative content. I managed clients marketing strategies and product promotion campaigns. I managed customers' digital marketing strategies to meet client goals and objectives performed research to analyze customers' behaviour, including purchasing habits, trends and preferences. Contributed to company and industry blogs and managed e-communications. Developed and integrated content marketing strategies while negotiating with media suppliers to achieve the best price for clients. Assisted with paid media, including liaising with digital advertising agencies to achieve Company's goals.
Terraces Real Estate ManagementProcurement Officer | Business Development Manager
Oct. 2015 - Aug. 2018
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