GitLab Inc.Corporate Event Manager, Sales Events
Oct. 2019 - Oct. 2020San Antonio, Texas AreaLead execution of corporate events and swag to amplify our brand story and image at sales events and trainings.
Proactively manage and strategize all event needs. End-to-end event management, from registration and content creation to venue selection and event execution.
Establish event goals and budget: gather and track ROI, engagement analytics, and feedback to consistently assess and implement opportunities for improvement.
Develop pre-event, at-event, and post-event communication plans in conjunction with product marketing, content, and corporate.
Advance, maintain, and manage external partners and vendors for multiple events and swag, including negotiating optimal terms.
Partner with internal cross-functional teams to create event agendas, and content that meet engagement and training objectives.
Lead creation of event communications and promotion plan for event programs. Be diligent about followup on questions.
Develop and deliver event enablement to include pre-event briefings, at-event briefings, and drive post-event follow-up briefings and event retrospectives.