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Work Background
Founder & Designer
Moksha JewelryFounder & Designer
Jan. 2024Dallas, Texas, United StatesIn 2024, I launched Moksha Jewelry — a handcrafted gemstone jewelry brand rooted in mindfulness and minimalism. As the founder and designer, I manage everything from product development and photography to Shopify, social media, marketing strategy, and retail partnerships. Running my own business has strengthened my ability to work independently, adapt quickly, solve problems creatively, and connect with customers on a meaningful level.
Workshop Instructor
PlantNight — Cologne, GermanyWorkshop Instructor
Mar. 2020 - Dec. 2022PlantNightI led creative DIY workshops for groups of up to 15 participants, guiding them through hands-on projects in a relaxed and welcoming atmosphere. My role included event setup, customer engagement, and helping participants feel confident and inspired throughout the experience. I also supported planning and logistics for both public events and private bookings.
Art Director
Walbusch GmbH & Co. KGArt Director
Jun. 2017 - Dec. 2022Walbusch GmbH & Co. KGAt Walbusch, I led visual campaigns across print and digital platforms, including newsletters, landing pages, and performance ads. I designed assets for e-commerce, social media, and affiliate marketing, and regularly presented creative concepts to internal teams and leadership.
Retail Management Assistant
Carsch-Haus, Galeria Kaufhof GmbHRetail Management Assistant
Jun. 2009 - Mar. 2018Carsch-Haus, Galeria Kaufhof GmbHWorked in a fast-paced department store environment with a strong focus on customer care, product presentation, and daily store operations. I provided personalized service, supported seasonal promotions, and contributed to visual merchandising. Collaborated with the team to meet sales goals and maintain a smooth customer experience.
Retail Management Assistant
Carsch-Haus, Galeria Kaufhof GmbHRetail Management Assistant
Aug. 2007 - Jun. 2009Dusseldorf, GermanyCompleted a formal vocational training program in retail management with a strong focus on customer service, product presentation, and sales strategy. My responsibilities included advising customers, supporting inventory control, maintaining visual merchandising, and assisting with seasonal promotions. This role built the foundation for my customer experience and retail communication skills.
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