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Work Background
Luminova Pharma GroupGerente Corporativo de Tecnologia
Nov. 2023Guatemala, Guatemala
LUMINOVA PHARMA GROUPCORPORATE TECHNOLOGY MANAGER
Oct. 2023 - Jul. 2025Guatemala• Led the company’s digital transformation, supporting commercial and supply chain areas by leveraging existing SAP ERP tools to strengthen expansion into Central American markets.
• Designed and implemented digital tools for medical visit management as well as commercial and administrative processes, achieving a 30% reduction in reporting times and enhanced monitoring of interactions.
• Integrated acquired operations, standardizing key processes and enabling the adoption of best corporate practices to foster collaboration and operational efficiency.
Max WarehouseInformation and Technology Manager
Feb. 2021 - Nov. 2022United StatesResponsable de la gestión y expansión tecnológica • Liderar la estrategia de evolución de plataformas tecnológicas • Habilitar la expansión y la generación de nuevas fuentes de ingreso a través de la participación en nuevos canales de e-commerce.
Koru ConsultoriaManaging Partner
Aug. 2020Guatemala• Advised multi-industry organizations on the development of their technology strategy, leveraging maturity models and gap analyses to define key capabilities and design digital roadmaps.
• Automated the integration of planning and sourcing processes using existing SAP ERP solutions, reducing operational time and optimizing supply chain performance in a consumer goods company.
• Led the implementation of operational management models and process improvements enabling the adoption of emerging technologies, driving business growth through platforms such as Oracle ERP, CRM systems, and Power BI analytics.
CORPORACIÓN MULTI INVERSIONESTechnology Director (Corporate)
Feb. 2016 - Dec. 2019Guatemala• Led corporate-level strategic negotiations, achieving a 40% reduction in technology project expenses and a 14% reduction in annual recurring costs through vendor consolidation and contract optimization.
• Reduced operating costs of the U.S. cloud platform by 60% through architectural redesign and renegotiation of cloud services.
• Directed the creation of the corporate technology strategy, operating model, and a four-year implementation roadmap, enabling a scalable IT structure aligned with business growth and regional expansion.
Corporación Multi InversionesTechnology Director (Corporate)
Feb. 2016 - Dec. 2019Guatemala• Lead corporate level negotiations achieving 40% cost reductions projects and technology solutions impacting of recurring costs • Slashed by 60% the operating costs for the cloud hosted solutions for the US Based operations • Achieve discounts for 30% and recurring maintenance reduction by defining and implementing a corporate licensing strategy • 98% execution accuracy for the technology shared services operating budget and achieving in average 5% budget reduction in the last three years • Directed the corporate technology strategy, defining the new operating model and the four year implementation roadmap
CORPORACIÓN MULTI INVERSIONESCorporate Technology Project Director
Oct. 2014 - Jan. 2016Guatemala• Defined and implemented organizational, process, and IT policy frameworks to ensure continuity and evolution of corporate technology services, supporting six regional business units.
• Designed and led the implementation of the Corporate Center of Excellence, maximizing the use of 10 enterprise-wide technology solutions for a user base exceeding 4,000 knowledge-users across the region.
Corporación Multi InversionesCorporate Technology Project Director
Oct. 2014 - Jan. 2016Guatemala• Design and execute the corporate technology shared service strategy to provide corporate solutions to the six business units. • Design and lead de strategy to enable the process optimization center of excellence for +10 corporate technology solutions attending a user base of more than 4000 users.
SpectrumTechnology Manager
Sep. 2013 - Oct. 2014Guatemala, C.A.• Defined and executed the corporate technology optimization strategy, reallocating initiatives to enhance the digital experience across shopping centers.
• Increased adoption of digital services by 20% by enhancing visitor connectivity and data analytics to analyze traffic patterns during peak hours.
Coca-Cola Bottling Investments Group - Los VolcanesCIO
May. 2012 - Aug. 2013Guatemala city• Led technology transition projects, integrating newly acquired operations in Guatemala into Coca-Cola’s global platforms for sales, operations, planning, and finance in less than six months.
• Implemented geolocation and asset monitoring systems (coolers), improving field inventory traceability and control by 10%.
Crystalis Centro AmericaManaging Partner
Sep. 2008 - May. 2012• Directed pre-sales processes and planning of medium-scale SAP implementation projects (20–30 consultants), ensuring optimal resource allocation and project execution.
• Coordinated consulting teams for clients in manufacturing, automotive, and consumer goods industries.
• Achieved a project delivery success rate above 90%, consistently meeting deadlines and budgets while ensuring quality standards.
Licoreras de GuatemalaCorporate Technology Director
Oct. 2005 - Sep. 2008Guatemala• Secured executive approval and implemented a SAP ERP system within a 30-month period, integrating four business units and optimizing the operational efficiency of production plants and distribution centers.
• Led the implementation of the Sales and Operations Planning (S&OP) process, achieving a projected 20% optimization in working capital within logistics operations.
Fonterra Co-OperativeProject Manager
Aug. 2002 - Sep. 2005Auckland, New Zealand• Represented Latin America in Fonterra’s global logistics transformation program based at headquarters in Auckland.
• Led integration projects with major shipping companies (Maersk, PO&NL) to facilitate dairy exports valued at USD 12 billion, improving dispatch times and efficiency across the maritime supply chain.
Fonterra Co-OperativeTechnology Manager
May. 2001 - Jul. 2002Guatemala• Implemented technology optimization initiatives for the consumer goods business unit in Central America.
• Enhanced adoption of corporate solutions (ERP, BI), streamlining operational processes in sales and logistics.
New Zealand Milk (CentroAmerica)Technology Manager
May. 2001 - Jul. 2002Guatemala• Implemented technology optimization initiatives for the consumer goods business unit in Central America. • Enhanced adoption of corporate solutions (ERP, BI), streamlining operational processes in sales and logistics.
Syngenta Latin America NorthTechnology Manager
Mar. 1991 - Jan. 2001Guatemala• Secured approval for the implementation of SAP as the corporate enterprise management platform, enabling business expansion across Central America and the Caribbean, and establishing a scalable technology foundation for regional growth.
• Coordinated and integrated the Central America & Caribbean regional team into the design of Syngenta’s global agricultural solution, collaborating with over 100 experts from Brazil, the United States, and the United Kingdom to align processes and technologies within a unified enterprise platform.
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