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Work Background
indaHashVice President, Kenya
Nov. 2023Nairobi County, Kenya
WPP-ScangroupBusiness Unit Director
Jul. 2021 - Jun. 2023Nairobi, Kenya
WPP-ScangroupBusiness Unit Head - Digital
Aug. 2012 - Jul. 2021KenyaSince 2012, I have been the Head of Digital leading Business Development, Strategy & content development, media planning, buying & analytics and talent management. Some of my key achievements within this role are:
• Grew the talent base from 2 to the current 27.
• With satellite offices in 3 African countries.
• Successfully launched the agency digital brand in Ghana and Uganda.
• Was awarded a Diageo Brilliance award for the digital execution of Tusker Project Fame.
• Oversaw the successful re-brands of BRITAM EA, Sanlam, Pilsner and the Communication Authority of Kenya.
• Won best experiential activity for Jambojet's launch campaign 'Occupy Jambojet'.
• Won a Silver Loerie at the 2017 Loeries for our campaign for Masculan Condoms.
• Won an MSK award for best 360-campaign execution for Pilsner Lager's brand repositioning.
WPP-ScangroupCopywriter
Aug. 2010 - Aug. 2012KenyaConceptualization and execution of radio adverts for most of Kenya's leading FMCG brands. Key Responsibilities.
• Write copy for clients' ads, brochures, TV spots, radio, and other forms of advertising.
• Write clear and persuasive copy for web content, brochures, ads, and other means of advertising.
• Revising, editing, and proofreading content as needed or directed by client.be an arbiter of best practices in grammar, messaging, writing, and style.
• Cast actors for TV and radio work, including voiceovers.
• Explore different ideas and concepts for both the visual and verbal elements in tandem with the creative team.
Radio Africa GroupEntertainment Reporter
Feb. 2010 - Oct. 2010NairobiI worked under the then X-FM Station and my key responsibilities were: • Conducting qualitative and quantitative research on topics for items to be featured on the breakfast show.
• Planning and rehearsing for the gossip segment.
• Writing scripts for the on-air skits.
• Liaising with other members of the production and technical teams.
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