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Work Background
CrewPlanetCo-Founder
Jun. 2025Netherlands
KLM Royal Dutch AirlinesBusiness Process Analyst Lead
Mar. 2025Netherlands
ConsumrzBusiness Analist/Consultant EMEA
Jul. 2024 - Oct. 2024Amsterdam AreaAs a marketing strategist at Consumrz, my role was to enhance the company's brand awareness in the EMEA region. By analyzing the existing marketing and sales processes, I identified areas for improvement. To provide better insights into marketing performance, I developed a comprehensive marketing plan and implemented an automated data marketing analytics dashboard. This dashboard allowed real-time monitoring of performance and facilitated better decision-making by the marketing team. Additionally, I focused on improving the content marketing strategy and introducing cross-promotional innovations. By optimizing marketing campaigns and enhancing efficiency, I successfully bolstered brand awareness in the EMEA region. The implementation of the dashboard enabled the marketing team to respond promptly to market changes, leading to more effective campaigns and increased organizational efficiency.
House of Talents NLBusiness Consultant - Tata Steel (through House Of Talents)
Jan. 2023 - Jul. 2024Amsterdam AreaAt Tata Steel, my role was to enhance operational processes and ensure compliance with regulations. The company required better data flow structuring and a clearer understanding of key performance indicators (KPIs). I achieved this by analysing requirements and developing a dashboard that provided stakeholders with insights into KPIs. Additionally, I worked on optimizing data flows between teams and implemented a compliance workflow. To maintain compliance with applicable laws and regulations, I designed a training programme for employees. I also developed risk management strategies to mitigate potential compliance risks. As a result of these efforts, data accuracy improved, and stakeholders gained a better overview of operations. The training programme increased regulatory compliance awareness within the organization, and the optimized data flows facilitated more efficient collaboration between teams.
VMLBusiness Consultant
Nov. 2021 - Nov. 2023Amsterdam, North Holland, NetherlandsDuring my time at VML, my main responsibility was to develop complex business cases to justify large capital investments. I conducted in-depth analysis of business processes using BPMN process analysis and presented the findings and recommendations to senior management. Additionally, I focused on enhancing collaboration between international and cross-functional teams. I implemented data reporting systems that provided real-time insights into customer satisfaction and product performance. Moreover, I introduced an automated system using agile/scrum methodologies to track customer data and promptly notify stakeholders of potential issues. I regularly presented quarterly reports to board members at the corporate level and also collaborated with internal and external stakeholders to create roadmaps for digital products and services. As a result of my work, the organization approved the investments, leading to its growth. Furthermore, the optimized collaboration brought about more efficient processes, and the implementation of the monitoring system improved customer satisfaction by detecting problems in a timely manner.
Wunderman Thompson CommerceBusiness Analyst
Nov. 2020 - Nov. 2023Amsterdam, North Holland, Netherlands
Bedrijfspand.comOperations Manager
Mar. 2019 - Nov. 2020Amsterdam Area, Netherlands
SunspotsFounder
Nov. 2018 - Sep. 2021Amsterdam Area, NetherlandsSunspots is a webapp developed for the consumer market as well as the businesses in the outdoor seating category. If you're looking for outdoor seating in Amsterdam and want to know where the sun is going to shine, you can count on Sunspots. Currently in development. Launch expected in Q2 2021
VastgoeddataBusiness Analyst
Sep. 2016 - Nov. 2020Amsterdam Area, NetherlandsDuring my time at Bedrijfspand.com, my main responsibilities were focused on enhancing operational efficiency and reducing costs. In order to achieve this, I implemented key performance indicators (KPIs) to measure and monitor the company's operational activities, resulting in improved efficiency and cost savings. I regularly presented quarterly reports to the senior management team, highlighting the progress made and suggesting areas for further optimization. Additionally, I carried out various optimization projects that not only reduced overall costs but also improved customer satisfaction. As a result of my efforts, operational efficiency was increased, leading to significant cost reductions. Moreover, the implementation of optimized processes and improved user experience positively impacted customer satisfaction.
Kuijs Reinder Kakes Makelaars & AdviseursResearch Intern
Sep. 2014 - May. 2015Zaandam
D&B The Mobility GroupPrivate Chauffeur
May. 2014 - Sep. 2016Amsterdam
Waldorf Astoria AmsterdamValet Parker
May. 2014 - Jun. 2015Giving the guests a real 5-star experience, thinking ahead and always exceeding expectations.
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