Keep in touch with meI'm using Intch to connect with new people. Use this link to open chat with me via Intch app
Work Background
MurosCo-Founder/President
Jan. 2019Chicago, ILMuros pushes boundaries in the advertising and experiential marketing space through art and culture. Together we create unique environments, experiences and campaigns. Whether through murals, art installations or events, we bring people together, push boundaries and create impact rooted in artistic expression. Our goal is to get more art seen, give artists of all mediums new platforms to showcase their talents and provide organizations creative ways to connect with their customers and their communities.
Trunk ClubSenior Director Consumer Marketing
Feb. 2017 - Jun. 2018Oversaw the Consumer Marketing team at Trunk Club, including Media (online and offline), Brand Marketing, Web, Data Strategy & Targeting, Loyalty/CRM, PR, Consumer Insights/Market Research and Marketing Analytics. Led customer acquisition and retention, driving new and returning customer revenue through enhanced product and service offerings. Responsible for building and evolving the company's marketing and ad tech stacks, in partnership with Nordstrom, to deliver enhanced performance, at scale. Key partner to cross-functional teams such as Product, Engineering, Merchandising, Training and Sales.
SocialCodeSenior Director Partner Management
Jan. 2016 - Jan. 2017Chicago, ILOversaw Partner Management team and office for the Central Region of SocialCode, a leading technology and insights partner for F500 brands. Drove thought leadership and strategy for clients utilizing id-based platforms such as Facebook, Twitter, Instagram, Pinterest, plus top video based platforms such as Snapchat and YouTube. Actively shaped a team of leading edge brand partners to mine insights and support cross-channel marketing efforts that deliver against key objectives for the world's biggest brands.
Mead Johnson NutritionGlobal Digital Marketing Manager, South Asia
Aug. 2015 - Jan. 2016Greater Chicago AreaInternational marketer responsible for evolving digital marketing capabilities and strategy for 9 markets within Mead Johnson Nutrition’s Southeast Asia region. Work included bringing new capabilities/CMS enhancements to support consumers and Healthcare Providers, developing and teaching best practices for all aspects of digital such as Email Marketing and Social Media and driving new thinking around measurement frameworks and dashboards to support regional and local efforts. Also lead Social Media strategy and road-map for all regions, globally.
Nestlé Purina North AmericaDigital & Social Media Manager
Jul. 2014 - Jul. 2015St. Louis, MODigital marketing professional, responsible for driving strategic thinking, building frameworks and processes to help marketers realize the full potential and power of social media and CRM--while creating differentiated and value-add experiences for pet lovers. Test new technology, platforms and concepts to drive understanding, and inspire innovative and purposeful approaches to reach and influence consumers online. Responsible for driving thought leadership and step change within the digital marketing space and organization.
SC JohnsonDigital Marketing Manager
Apr. 2011 - Jun. 2014Racine, WIDigital marketing professional, skilled in leveraging online channels in B2C marketing. Experience includes social, mobile, search, content marketing, CRM and websites. Work easily and effectively with cross-functional teams (Legal, Public Affairs, Market Research, etc.), agencies and vendors to deliver exceptional go-to-market plans and excellent in-market results. Team player who enjoys collaborating on ideas and approaches but also excels when working independently. Strong drive to do outstanding work—fueled by a passion for the fast-paced and ever-evolving digital landscape.
SC JohnsonConsumer Relationship Team Lead
Apr. 2007 - Apr. 2011As a skilled manager and individual contributor, utilized project management skills to develop and implement end-to-end service solutions for major acquisitions, divestitures and new business agreements. Developed full plans from strategic approach to tactical plan, seeing each through from ideation to implementation. Gathered, analyzed and presented consumer data to the marketing organization to drive product improvements and more effective marketing communications. Leveraged internal and external relationships to influence effectively and deliver strong results. Developed and implemented training programs and supported brand social media efforts for product and service related posts/tweets. Also managed team of seven composing the company’s Escalation Team in the handling of all sensitive contacts to the company to maintain goodwill and eliminate further risk to the organization (e.g. litigation, PR crisis, formal complaints to Government agencies, etc.).
SC JohnsonOperations Business Liaison
Apr. 2004 - Apr. 2007Racine, WIServed as primary liaison between outsourced contact center and service vendors. Responsible for developing, training, and measuring performance of contact center staff. Developed consumer communications, redefined & rebuilt approach to written communication handling, staffing and hiring model. Managed Mail Order business, including sourcing and inventory advancements, to deliver exceptional results and incremental dollars used to invest in company's CRM program.
Alta ResourcesInformation Coordinator for SC Johnson
Sep. 2002 - Apr. 2004Racine, WIUpdated consumer response systems, with emphasis in back-end coding, including product and subject hierarchies to support data capture, reporting and analytics. Worked with marketing organization to build product information used by contact center to support in-market products. Updated Information Database with related product specs and marketing insights.
Intch is a Professional Networking App for the Future of WorkSee more people like Tricia on Intch
300k+ people
130+ countries
AI matching
Get Intch if you'd like to
407358 people
20
Operations Manager @ Global Limousine of WNY
39
CEO @ Papillon
15
Production Assistant
106594 people
39
CEO @ Papillon
15
Consultant for construction project management and construction company turnaround. @ Self Employed
19
Founder/CEO @ TrubAI