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Work Background
Ford Motor CompanyEU Adobe Campaign Team Leader
Dec. 2018Basildon, England, United KingdomMy role involves leading a small local team of developers as the SME for Fords European Digital Marketing Adobe campaign CRM platform. Working closely with a merged shared services team in Chennai, I've worked with our business team to: - Make 70% process and time efficiencies on standard email marketing campaigns. - Expand data availability via database integrations and APIs to build much more targeted campaigns but higher conversion rates. - Build and maintain reporting tools on Tableau, Adobe Analytics and bespoke reporting dashboards to give greater visibility and faster responses to developing patterns. - Grow transactional/Realtime email portfolio. - Migrate Ford of Europe to a global Adobe Campaign platform with large internal cost savings. - Promote team development and grown the team five fold in as many years. - Bring together Business and IT teams to gain a better overall understanding of the end goal and produce better solutions.
Ford Motor CompanyCRM Developer
Jul. 2016 - Dec. 2018Dunton, BasildonMy role was to maintain and grown Ford of Europe's email marketing platform with the needs of the Business who were redirecting their spend towards a more digital marketing focussed future with high personalised and bespoke content. In my 2.5 years in the role, I lead a number of projects: - I led the technical Adobe Campaign global merger project to align Ford's digital marketing platforms between Europe and the US. - I ran the CRM GDPR compliance effort for Ford of Europe implementation all new required legal requirements and "right to be forgotten" processes for CRM. - I supported the team growth through recruitment and training including on-boarding Indian based shared services team. - I became the Ford CRM SME to on-board an external operations team whilst building the underlying technical framework they still work off to this day. - I worked significantly on the SQL back-end to merge data and improve data quality for the front end application.
Ford Motor CompanySolutions Architect
Nov. 2014 - Jun. 2016Warley, Brentwood, UKI worked to establish Ford Standards for the Architecture and computing environment. • Lead design discussions to satisfy business requirements. • Produced architecture artefacts that recorded application designs • Reviewed and assisted IT development projects for both infrastructure usage and application design. • Produced conceptual designs to facilitate project estimation. • Provided 3rd level support for new projects on a consulting basis.
Keystone Asset Management SolutionsSenior Data Analyst
Sep. 2013 - Nov. 2014Colchester, United Kingdom
Keystone Asset Management SolutionsImplementation Consultant
Sep. 2011 - Sep. 2013Colchester, United KingdomI worked for an Asset Management software company in Colchester called Keystone providing management software for public and private Social Housing stock. My day to day job as an Implementation Consultant involved me running between 6 and 10 six month long projects at a time leading clients through the implementation of their newly purchased software. I was responsible for migrating existing data they had across to the Keystone software (SQL database), advising them on how we could make their data work best for them by leading a number of workshops and supporting them though UAT until they were happy and could be handed over to the helpdesk for continued support. Another aspect to my job was the consulting side of things, existing clients regularly came back to for additional data loads or advice on how they could improve their processes to improve data quality and in turn make time or financial savings.
Hands on Technology TransferStudent
Dec. 2009 - Dec. 2009Greater Chicago AreaI undertook an introduction SQL Server Developer training course, I highly recommend this course to those who wish to step into the SQL world, whether they be upcoming DBAs or startup web developers looking for a way to store their data.
IT Associates UKIT Consultant
Sep. 2009 - Aug. 2011London, United KingdomDuring my time at IT Associates I worked for a number of multinational companies producing bespoke software solutions. My biggest project involved working for a French pipe coating company primarily involved in building a gas pipeline between Russia and Germany. I handled the project management and software development for a bespoke pipe tracking management system. I also worked on a number of smaller projects we had with this company. My role at IT Associates enabled me to gain a vast amount of IT knowledge as well as engineering and Project Management. I developed my personal and analytical skills as much as I did my programming skills, and feel everything I learnt could be applied in many of today's industries. Working for a small company taught me to manage my time extremely well and to appreciate that the smaller lesser relevant tasks need to be completed well in order for the company to be profitable.
Arjo WigginsInformation Services Industrial Trainee
Jul. 2007 - Jun. 2008Beaconsfield
GoogleInternet Assessor
Mar. 2007 - May. 2009Sheffield, United KingdomMy claim to fame, I've worked for Google! I worked as a Self Employed Internet Assessor for Google managed through a third party company called Lionbridge. As exciting as the role sounds it was very repetitive and dull... I spent lots of time analysing code, looking for hidden spam content and discovering new techniques of spamming. All of my feedback was submitted to a Google portal and supposedly used to improve their algorithms. I learnt a lot about SEO but from the other side. I once read an article in a national newspaper describing these secret Google Internet Assessors who worked in secret bunkers to keep the Google search algorithm one step ahead of the competitors, little did they know that it was just poor students sitting in their dorms at uni typing away in between two tins of cold baked beans.
Self EmployedWeb Developer
Mar. 2006 - Sep. 2009Sheffield, United Kingdom
Ford Motor CompanyWork Experience
Feb. 2005 - Feb. 2005
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