parnik.foodSocial Media Manager
Mar. 2020 - Jan. 2022Москва, Москва, РоссияOver two years I handled the social media presence of a bar and restaurant space as it went through a phase of rebranding. Managing their Instagram from the ground up. Editing photo and video content, copywriting and managing photoshoots. We were able to tap into a new audience through influencer marketing, creating a brand presence to reflect our values of responsible consumption, as parnik attempted to reach a zero waste ideal. I was responsible for finding, choosing and negotiating collaborations with influencers that reflected best our values and resonated best with our target audience.