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Work Background
Forza LoetsOwner
Jan. 2013Gothenburg, Sweden“Always focus on a holistic approach with new perspectives, smartness and forward thinking results” // Christian Loets Networking – the friendly way to work fast and be flexible Forza Loets & Friends is a network-agency. Our setup provides a cost-effective solution with no unnecessary overhead that can be scaled according to your needs. An extra resource when you need it. For most companies it would be impossible to keep all expertise in-house. Through our network of experienced collaborators we give you access to strategists, creatives, project managers, developers, UX/services and much more. Depending on your project needs we form a team with the professionals best suited for the job. Does it sound interesting? We’ll be happy to answer any question and look forward to meeting you in person or online. +46709337031 / [email protected]
Forza LoetsCreative + Project Manager
Jan. 2011GotehnburgWelcome to thrive with Forza Loets & Friends We combine insights, strategic thinking and creative ideas to make you thrive Are you an ambitious company ready to evolve to engage your customers in a new way? At Forza Loets & Friends we help clients like you succeed by developing your brand, create concepts and communication that drives change and progress for your business. More about and by me? Please visit www.forzaloets.com
Innovaform // SwedenDesign Director
Jan. 2010 - Dec. 2013Gothenburg, SwedenWell established strategic and design studio since 1968, 12+ staff members. Head of design with accent on re-structuring the studio, improving routines with determination to enhance quality and profitability. Leading role in new business and key account workshop development.
Omnia LLC // Dubai, UAEDesign Director
Jan. 2008 - Dec. 2009DubaiAward-winning brand consultancy and design agency, established in the UK and UAE, 100+ staff. Merged my LWDesign Graphics division with Omnia, Dubai. Studio manager with emphasis on creative solutions, work processes and efficiency to maximize quality. Leading role in company strategy implementation, network development and client workshop sessions.
LWDesign Graphics // Dubai, UAECreative-, Division Director & Partner
Jan. 2005 - Jan. 2008DubaiA part of LWDesign Group. Consist of 4 divisions; Architects, Engineers, Graphics and Interiors, 90+ staff members. LWDesign Group with main focus on the construction and hospitality industry. Starting, developing and managing the LWDesign Graphics division. Responsible for the LWDesign group brand strategy and marketing initiatives. Development of the design process “Choice & Balance”.
Electric Orange // Dubai, UAESenior Creative
Jan. 2003 - Jan. 2005DubaiHigh-end brand, concept and design agency, 20+ staff members. Team leader, directing creative strategies and providing solutions for new business developments. Successfully winning several key accounts, resulting in expanding the studio and increase company revenue.
Loets Design AB // Sweden + Dubai, UAECreative Partner
Jan. 1996 - Jan. 2003Gothenburg, SwedenMulti disciplinary design studio, with focus on brand and concept design for the music and entertainment industry. Creative partner ensuring quality excellence, productivity and new businesses development. Managing international record label relationships for brand-, sleeve-, artist profil design projects.
T.Y.F.N.H. (ThankYouForNotHallucinating) // Sweden + LA, USAArt Director
Jan. 1994 - Jan. 1996Sweden + LA, USAMulti disciplinary design network, a collaboration of artists, designers, directors and producers. Partner and creative in concept and design development for event-, expo-, interior design projects. Art- and set directions for music videos and commercials. Responsible for marketing initiatives and brand strategy.
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