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Work Background
Subject MatterSenior Design Director
Aug. 2018 - Jul. 2021Washington D.C. Metro Area-Set creative direction and manage the design team from concept through project completion of all projects including brand identity design, UX/UI strategy, web design, tradeshow collateral, special promotions, emails, banners, presentations, etc.
-Define and maintain visual brand standards across multiple projects while ensuring the client’s communication objectives are met
-A proven ability to manage and set client expectations, while managing multiple tasks concurrently in a deadline-driven process
-Write and consult with agency partners for RFP responses, and new business presentations.
Strong client-facing verbal and written presentation skills; able to distill and articulate complex concepts in very simple terms -Work with traffic team to oversee department daily workflow, allocate project workload, and manage deadlines and budgets as needed
-Point-person within the creative department for all design-based new hires
-Manage department budgets, team efficiency, and profitability
-Effectively work across multiple agency departments to ensure all timelines are met and within budget
Ogilvy & MatherFreelance Art Director
Oct. 2016 - Feb. 2017Washington D.C. Metro AreaContract Engagement: 5 Months
Contributed work for: Cree Lighting, The Federal Reserve, US AID, Feed The Future, FEMA -Integrate seamlessly into the workflow of the agency -Quickly build trusting relationships with producers, account teams, and creative directors
-Design and mock up print collateral pieces
-Concept social media content for digital engagement strategies -Present creative work to account teams and clients
-Work closely with developers on multiple WordPress projects
-Assisted with the concept and execution on multiple new business presentations
Partners Trust Real Estate Brokerage & AcquisitionsSenior Art Director
Aug. 2015 - Jul. 2016Brentwood Office-Managed a team of six designers and two marketing managers
-Art directed and designed collateral pieces to fit existing brand standards to include advertising, promotional material, event marketing, and social/web media
-Evolved the brand language to remain relevant in the marketplace
-Directed and conducted conceptual image searches that tell the right story for each piece of collateral -Conducted brand audits, naming workshops, color analysis, and conceptual image searches for various collateral pieces
The Hypothesis GroupLead Designer
Mar. 2013 - Apr. 2014Greater Los Angeles AreaClients: Starbucks, Toyota, ABC Family, Disney, Fox, American Greetings, Logitech, CNN, DirectTV, OWN, Hillshire Farms, Mattel, Warner Home Entertainment, Fisher-Price -Designed layouts for qualitative and quantitative market research reports
-Art directed and designed custom icons and infographics -Designed custom slides for use in PowerPoint presentations
-Conducted brand audits, naming workshops, color analysis, and conceptual image searches for numerous lifestyle brands and clients
-Managed all design and branding needs for The Hypothesis Group brand -Managed workflow and time budgets for the design department
Abercrombie & Fitch Home OfficeGraphic Designer
Jan. 2009 - Dec. 2012Columbus, OH-Work in tandem with executive leadership to concept creative direction for seasonal graphics
-Designed all apparel graphics for women's and girls' tees, fleece, and denim
-Point person in charge of facilitating conflict resolution for all production needs for girls' fleece tops
-Coordinate the execution and production for all A&F women's and girls' fleece tops, tees, and denim graphics with merchandising team, graphics team, and design team
-Present all graphics on a bi-weekly basis to senior management teams
The Walla Design CoFounder
Jan. 2007Washington D.C. Metro AreaNoteworthy Clients
Olipop, Land Rover, Cherry Blossom 10 Mile, Marriott International, Porsche, Cordance, VIDA -Interpret client’s core values to determine style, technique, and medium best suited to the execution of the strategic message -Establish and maintain brand guidelines according to client’s core values and strategic message
-Create printed collateral materials for point of purchase, trade show, and in-store graphics
-UX/IA Design -Performed comprehensive stock image searches and photo retouching
-Digital design includes web and ipad application layouts
WORK, IncIntern
Jan. 2003 - Dec. 2004
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