WayfairAssociate Senior Designer
Dec. 2023Multidisciplinary Designer: Oversee all digital design initiatives for Wayfair’s specialty retail brand, Joss & Main, ensuring a cohesive and engaging brand presence. Creative Content Execution: Conceptualize and produce creative content for digital marketing channels, including websites, campaign assets, email cadences, social media posts, out-of-home (OOH) campaigns, and brand relaunches and positioning. Stakeholder Collaboration: Partner with stakeholders to develop and implement creative solutions that align with project goals and adhere to brand guidelines, ensuring a seamless execution process. Data-Driven Design: Utilize consumer data to inform design decisions, inspire innovative ideas, and optimize concepts—contributing to multi-million-dollar revenue growth.