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Work Background
Design Lead, Product & Brand
ThrivalDesign Lead, Product & Brand
Jan. 2023London, England, United KingdomThrival is a groundbreaking app that provides essential support for domestic abuse victims. Our company is dedicated to empowering survivors by providing them with a safe and confidential platform to access critical resources, community, and wellbeing. • Spearheaded app prototype creation and design system, focusing on user experiences and brand authenticity. • Developed branding and marketing strategies through user-centric design principles and data-driven insights.
Chief Creative Officer (CCO)
UNION AVATARS: Linking RealitiesChief Creative Officer (CCO)
Aug. 2022 - Dec. 2022Barcelona, Catalonia, Spain• Led brand development, positioning the company in digital fashion and avatar markets. • Implemented marketing strategies, doubling platform acquisitions. • Created comprehensive brand guidelines and innovative design strategies.
Founder
MoonRabbitVRFounder
Jan. 2021 - Aug. 2022London, England, United KingdomVirtual solutions to online shopping • Pioneered virtual fitting room technology through AR and VR. • Directed product development, strategic planning, marketing, and team leadership.
Art Director/ Creative Director USA & UK
FreelanceArt Director/ Creative Director USA & UK
Jan. 2011 - Jan. 2020• Worked with clients on branding, marketing materials, and digital content, including Rani by Rajan Veni Magazine and Saint Louis Fashion Week, Truthteller.life. • Provided creative direction and art direction for various projects, managing client relationships and delivering high-quality work.

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Creative Strategist & Builder
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