EmoteHQFounder | Senior Software Engineer
Jun. 2021 - Aug. 2022- Developed, shipped, and updated an iOS mobile application for learning emotions.
https://apps.apple.com/sg/app/emote/id1609038427
- After reading a book about learning emotions, I came up with an idea for an app; I contacted and partnered with the author for content adaptation and hired a content illustrator. I designed and implemented the app using Swift and SwiftUI, added paid subscription tier, and published it on the App Store. The app now generates about $200 per month in passive income. - I used python and natural language processing to automatically cluster emotions into related groups. Then, I used the group information to suggest frequently mixed emotions to the users and to implement autogenerated quizzes. That led to a 20% increase in paid subscription conversions.
- I set up and integrated firebase to persist user progress and collect feedback. Then I connected the collected feedback with Mailchimp to tailor email drip campaigns, which increased the conversation rate to paid subscriptions.