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Work Background
GlueIQSenior Art Director
Mar. 2022 - Jun. 2025Florida, United States
Kaye AmuraoIndependent Art Director/Graphic Designer
Jan. 2007 - Mar. 2022BrooklynPassionate about branding, storytelling, and producing engaging content. Recent Clients: Timberland, Apex for youth, JKS Events, Asia Society, Transit Museum, Bryant Park Hotel,United States Golf Association, Kalsø, Earth Footwear. Art Direction: Inspire and guide the vision of the design team, including copywriters and photographers. Graphic Design: Design and deliver innovative and persuasive visual executions that support corporate branding and business goals across all media including digital/print advertising, direct mail, OOH, social media, in-store presentations, environmental signage email, packaging, title graphics, and corporate collateral. Seasonal Marketing Campaigns: Translate seasonal business goals into on trend visual campaigns, and research the marketplace/competitors and current styles. Event Collateral: Comprehensive, synergistic design concepts supporting event themes delivered in digital and print formats, including save-the-date, invitations, ppt presentations, journals, brochures, marketing promotions, and signage. Process: Owns projects from kickoff through completion, presenting to clients, incorporating feedback into high quality and thoughtful final assets. Accepting new clients.
The Children's PlaceAssociative Creative Director
Jan. 2006 - Jan. 2007Integral role in the company’s re-branding platform with the goal of elevating the look of the brand. Executive Presentations: Presented creative concepts to executive staff, senior management and internal clients. Corporate Branding: Developed and maintained a comprehensive and fresh brand standard guidelines. Art Direction: Led team in design and production of advertising, direct mail, annual reports, look books and marketing initiatives. Graphic Design: Translated business objectives into designs that are clear, compelling, easy to comprehend and engaging to the customer. Capacity to work in a demanding, deadline-driven environment and flexible to business needs. Photography: Responsible for color correction and retouching of 80+ seasonal images. Staff Management: Managed full-time and freelance designers in fast paced retail environment.
TimberlandSenior Graphic Designer
Jan. 1999 - Jan. 2005Conceptualized, designed and produced award winning corporate communication materials for the Timberland brand globally. Photo Art Direction: Conceptualized and directed product and large scale lifestyle photo shoots nationally and overseas, i.e., South Africa, Chili, Grenada, NYC, and Boston. Assisted in preproduction activities including creative talent research, shot list preparation, hair and makeup mood, casting research and presentations. Graphic Design: Contributed to the evolution of the brand identity by designing memorable and persuasive brand support. Projects included, corporate branding materials, product launch promotions, marketing materials, and in-store graphics Production: Collaborated with marketing, copy and print production teams to ensure seamless execution.
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