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Work Background
ISGSales Representative
Apr. 2023Boca Raton, Florida, United StaresExperienced professional with a strong track record in sales growth, customer satisfaction, and process improvement. At ISG, I consistently exceed sales targets, enhance user experiences, and provide tailored solutions to meet client needs. Recognized for driving operational improvements, mentoring new team members, and building long-term customer relationships. Skilled in analyzing feedback, streamlining workflows, and contributing to a collaborative and results-driven environment.
AutónomoFreelance Graphic Designer
Jan. 2021
InCresc.comChief Creative Officer (CCO)
May. 2018 - Jun. 2019Mérida, VenezuelaInCresc is an eLearning startup that connects music teachers with interested in learning this art, through a marketplace, using as a means a video-call from our space of learning on the platform, to have a peer to peer experience (p2p). I was responsible for creating wireframes, prototypes, and hi-fidelity screen designs for all of their digital interfaces which include mobile applications and websites, working closely with product and development teams, presenting all design decisions based on UX standards and methodologies. I was also provide supporting assets for handoff to developers and review of design work.
Maraca Branding, C.A.General Manager - Creative Director
Jan. 2016 - Jan. 2017Mérida, Venezuela
Mukumbarí - Cable Car System of MeridaMarketing, Advertising and Marketing Manager
Jan. 2014 - Dec. 2015Mérida, VenezuelaAs Marketing Manager, I led Mukumbary's marketing efforts. Create a brand identity and experience to enhance the image of the cable car system. Led efforts to better understand, attract and retain customers. Developed and managed marketing tactics to promote products and services through targeted efforts.
Centro MacCEO
Jun. 2005 - Feb. 2010I was the founder and manager of Centro Mac, Apple Authorized Reseller store, during that period I actively participated in Apple training as a store manager and salesperson, obtaining several distinctions. I dealt with the import and marketing of computer equipment, I was also the store manager, demonstrating equipment, marketing and sales, staff management and training, responsible for increasing traffic on the website, web interface, business and development of sales strategies.
Universidad de Los AndesExecutive Director - Talleres Gráficos Universitarios
Oct. 2000 - Sep. 2004Direction and management of the university press, budget management, personnel management, project management, planning, quality control. During this period, said institution obtained the Prize for the best book printed in Mérida at the VII International University Book Fair 2004, We also got the 2003 National Book Prize for Best Institutional Book and Honorable Mention as University Press.
La FabricaCEO, Art Director - Creative
Jan. 1998 - Jun. 2006Development projects in graphic design, corporate identity, visual communication, structuring teams, management, marketing, administration
Universidad de Los AndesGraphic Designer and Publications Coordinator
Oct. 1994 - Jul. 1998I was on the team that developed the institutional image of the University of Los Andes, Use and Application of Corporate Identity, and multiple system implementation.
PubliandinaArt Director
Mar. 1992 - May. 1994Advertising campaign development and image of products for clients of this advertising agency
Luis Márquez - Diseñador GráficoFreelance graphic designer
Jan. 1989Corporate identity design for businesses and institutions. Editorial design projects, publications, Web sites, and communication campaigns, marketing and advertising.
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