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Work Background
General Manager - Marketing & Strategy - Head of Business Marketing
Quess Corp LimitedGeneral Manager - Marketing & Strategy - Head of Business Marketing
Apr. 2023Bengaluru, Karnataka, India
Deputy General Manager - Marketing & Strategy - Quess Workforce Management
Quess Corp LimitedDeputy General Manager - Marketing & Strategy - Quess Workforce Management
May. 2022 - Apr. 2023Bengaluru, Karnataka, India
Deputy General Manager - Strategy & Marketing - Quess IT Staffing
Quess Corp LimitedDeputy General Manager - Strategy & Marketing - Quess IT Staffing
Apr. 2021 - May. 2022Greater Bengaluru Area
Senior Manager - Strategy & Special Projects - Quess IT Staffing
Quess Corp LimitedSenior Manager - Strategy & Special Projects - Quess IT Staffing
Nov. 2019 - Apr. 2021Greater Bengaluru Area
Senior Manager (Corporate Strategy) - Special Projects
Quess Corp LimitedSenior Manager (Corporate Strategy) - Special Projects
May. 2019 - Nov. 2019Bengaluru Area, India• Spearheaded Financial Planning & Analysis for Ikya Human Capital, Magna Infotech, Ikya Search Partners, Quess Middle East, Simpliance and Dependo, tracking performance against the Annual Operating Plan for proactive corrective action. • Built an automated Excel-based dashboard/databook for easy access to recurring analyses, supporting group leadership interactions with Media and Investors. • Led unit-specific ad-hoc interventions and projects to drive strategic initiatives and enhance business performance. • Monitored key competitors and performed research and analysis to ensure business and group leadership have a current and up-to-date overview of competitor benchmarks. • Led high-level research to support M&A objectives to enable in-organic growth opportunities for businesses.
Associate Director of Admissions & Marketing
ALU School of BusinessAssociate Director of Admissions & Marketing
Apr. 2019 - May. 2019Remote• Implemented Salesforce Marketing Cloud and Pardot to automate the admissions journey at ALUSB. • Collaborated with a lean team to develop a content strategy roadmap for key candidate acquisition. • Achieved increased efficiency and alignment in team goals through strategic planning and execution.
Multiple Roles - SME | Program Manager | Project Manager
FordDirectMultiple Roles - SME | Program Manager | Project Manager
Nov. 2015 - May. 2019Greater Detroit AreaFordDirect, a joint venture between Ford Motor Company and its dealerships, drives marketing initiatives for Ford and Lincoln brands across the US and Canada. On contract through Predica and V2Soft, I worked across multiple mandates including but not limited to Governance, IT Strategy, Business Strategy related to Ford Motor Company's dealer advertising spend, Operations Program Management with specific focus on Sales Events, Incident Management, Security & Compliance, Consumer Privacy, Core IT Project Management, Analysis and as a Systems SME. • Led a cross-functional team of 10 to design a new service layer for FMC's ~4.5k digital marketing assets (dealer and brand websites), ensuring seamless transition with projected 99.99% uptime during the switchover. • Program-managed all sales events for Ford and Lincoln across digital and offline channels, collaborating with agency and tech teams to ensure seamless delivery in the US and Canada. • Transitioned from Project Manager to Program Manager, Product Owner, and SME, demonstrating growth in leadership and expertise across multiple initiatives throughout the tenure • Optimized Google Ads usage for ~3k Ford dealerships, increasing impression share from 14% to 41% within 6 months by collaborating with Google, FordDirect, and dealerships. • Product managed BuyFordNow.com, consolidating 18 Tier II websites into a single platform to promote dealer association deals across the US, in collaboration with WPP and tech teams. • Proposed and led a multi-divisional reorganization of the special campaigns portfolio, achieving a 40% optimization in resource allocation by identifying process synergies across divisions. • Developed a martech compliance process that reduced audit preparation time by 75%, saving over 2,000 man-hours across the organization. • Led Ford’s compliance efforts for CCPA and GDPR, ensuring adherence to privacy laws and readiness for future regulations in other US states.
External Consultant, Team Leader
UNDP HaitiExternal Consultant, Team Leader
Jan. 2015 - May. 2015Greater New York City AreaPro Bono External Consultant to UNDP Haiti Lead a team of Seven Yale School of Management Students to deliver a short-term off-site study, encompassing the following: •Identified solutions for investors in Haitian primary (agricultural) and secondary (production) industries •Analyzed the production, export and imports database of Caribbean countries to assess region’s investment climate •Generated strategic and resource recommendations to shape trade and investments policies in Haiti
Graduate Teaching Fellow
Yale University CareersGraduate Teaching Fellow
Sep. 2014 - Dec. 2014New HavenSubject: Intermediate Macroeconomics Mentor: Prof. Michael Peters, Ph.D As a Graduate Teaching Fellow, responsibilities include holding two discussion sections (25 students each) a week to review key concepts taught during the week, grading of assignments submitted by the students, and holding office hours to provide easy access to students.
Teaching Assistant - Global Network Week
Yale University CareersTeaching Assistant - Global Network Week
Sep. 2014 - Oct. 2014New HavenSubject: Behavioral Finance, Economics and Marketing There is a growing recognition that consumers, managers, employees, investors and others behave in ways that violate our assumptions about rational behavior. Effective leaders take these behavioral tendencies into account. This module explores various types of behavioral tendencies and their consequences for management. Topics include: how to approach complex situations, behavioral economics, behavioral finance, consumer behavior, negotiation and other relevant managerial situations. Key responsibilities include assisting with, planning and executing of an unique experience for the 80+ students participating from 10 Global Netwok for Advanced Management Schools, a network of some of the best international business schools from around the world.
Associate Consultant
BPSP Consultants Private LimitedAssociate Consultant
Jun. 2012 - May. 2013New DelhiManagement Consultancy in the spheres of Urban Development and Infrastructure • Executed over 20 projects spanning the spheres of urban planning, infrastructure development and advisory • Developed the industry benchmark for evaluating the life-cycle costs of rail and road-based urban transport systems in India, resulting in a strategic reallocation of INR 1.25 Lac Cr from road to rail transportation investments. Performed Life Cycle Cost Analysis of five rail and road based Urban Transport Systems for Institute of Urban Transport under Ministry of Urban Development (Government of India); report serving as primary guideline to Indian States and City Governments for evidence-based urban transport planning. • Served as Research Assistant to Primary Consultant to Asian Development Bank, to identify large scale development projects in India meriting investment by ADB
Assistant Manager - Food & Beverage Service
Indian Hotels Company LimitedAssistant Manager - Food & Beverage Service
Sep. 2011 - Jan. 2012Jai Mahal Palace, Jaipur, IndiaOutlets/Responsibility areas: • Giardino - Italian Specialty Restaurant • Marble Arch - All Day Diner • In Room Dining Service • Banquet Operations Responsibilities: • Management of routine outlet operations, including but not limited to outlet staffing, training of staff, food & beverage promotions - planning & execution, and outlet performance review - planning & execution of corrective and innovative measures to ensure adherence to objectives • Spearheaded menu redesign & deployment for all outlets of the hotel • Monthly reports & comparative performance breakup and analysis for all outlets
Assistant Manager - Food & Beverage Service
Indian Hotels Company LimitedAssistant Manager - Food & Beverage Service
Aug. 2011 - Sep. 2011Taj Krishna, Hyderabad, IndiaOutlets/Responsibility areas: • Golden Dragon - Chinese Fine Dining Restaurant • Chambers - Elite Membership Only Club for the who's who of the country and region • Kafe Fontana & Alfresco - All Day Diner • Season's Bar & Tea Lounge • In Room Dining Service • Banquet Operations Responsibilities: • Management of routine outlet operations, including but not limited to outlet staffing, training of staff, food & beverage promotions - planning & execution, and outlet performance review - planning & execution of corrective and innovative measures to ensure adherence to objectives • Spearheaded menu redesign & deployment for all outlets of the hotel • Monthly reports & comparative performance breakup and analysis for all outlets • Launch of season specific promotions designed to enhance sale & increase the market coverage
Supervisor - Special Events
DNCA - TajSATSSupervisor - Special Events
Aug. 2010 - Oct. 2010Commonwealth Games Village Catering Team, Delhi, IndiaDeputed to DNCA-TajSATS’s Commonwealth Games Village Catering Team – New Delhi, spearheaded organization and operations of the village catering services, catering over 30,000 meals a day, received a field promotion and responsibility for a large team of people, and award for “Best Employee” for performance during deputation Responsibilities: • Supervision of Day & Night Operations for the Special Events Department of the CWG Village Catering Team • Projection and identification of consumption levels and driving the processes for requisitioning, procurement & deployment of resources • Planning & execution of staffing grid including allocation of daily job responsibilities for the staff, briefing & debriefing • Ensuring highest standard of service and preparation possible • Planning & execution of special function/celebration requests for the various teams • During Nights - Responsible for supervision of operations of the entire catering facilities at the CWG Village
Hotel Operations Management Trainee
Indian Hotels Company LimitedHotel Operations Management Trainee
Jul. 2010 - Aug. 2011Aurangabad, New Delhi & Hyderabad, IndiaCorporate Rotational Development Programme Functional Profile: Food & Beverage Service Deployment: • IHM Aurangabad • Commonwealth Games Village Catering Team, New Delhi • Taj Falaknuma Palace, Hyderabad • Taj Krishna, Hyderabad • Vivanta by Taj, Begumpet, Hyderabad
Industrial Exposure Trainee
Indian Hotels Company LimitedIndustrial Exposure Trainee
May. 2008 - Oct. 2008Taj Palace Hotel, New Delhi, IndiaThe Taj Palace Hotel, New Delhi is one of the Flagship hotels of the Taj Hotels, Resorts & Palaces in India. It is one of the premier hotels of the Capital and is known best for its large inventory of luxuriously appointed rooms, fine dining restaurants and for being one of the most sought out event and convention venues in the city. Focus of Internship: Initial exposure to the hotel industry - Special focus on gaining knowledge of all departments of the hotel

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