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Work Background
FlowvergeSocial Media Strategist
Feb. 2025Egypt, CairoDesigned and launched go-to-market social strategies for SaaS clients, driving 32% organic engagement growth in 2 months.
Produced and optimized UGC and short-form video content that boosted brand visibility across TikTok, Instagram, and LinkedIn.
Built content calendars and aligned organic/paid strategies for full-funnel customer acquisition.
Partnered with influencers and content creators, increasing campaign reach by 20%.
Used GA4 and CRM analytics to track KPIs and adjust strategies based on performance dat
9ELVN™Digital Marketing Consultant
Nov. 2024Egypt, CairoDeveloped and executed market expansion and growth strategies for 10+ B2B and B2C clients.
Managed paid media campaigns with $30K+ monthly budgets, achieving 3.2x ROAS.
Conducted competitor and market analysis to identify opportunities and refine GTM approaches.
Built integrated content calendars that aligned with sales and retention campaigns.
Delivered 45% engagement growth in 3 months and improved lead conversion rates through data-driven campaigns.
UpworkDigital Marketing Specialist & Paid Ads Specialist
Dec. 2023Directed multi-channel paid campaigns across Meta, TikTok, and Google Ads, achieving 3.2x ROAS for client accounts.
Increased online sales by 40% through integrated strategies combining paid media, influencer collaborations, and optimized funnels.
Delivered +45% engagement uplift by managing social content calendars, UGC campaigns, and community engagement.
Built and maintained KPI dashboards (GA4, Hyros, CRM) to track campaign performance and guide optimization.
Designed and executed email nurture and retention campaigns, boosting lead-to-sale conversion rates.
Consulted clients on market entry strategies and digital growth approaches for SaaS and e-commerce.
Petrogulf misrMarketing intern
Jul. 2023 - Oct. 2023EgyptSupported digital campaign scheduling, SEO optimization, and social content planning.
Helped manage community engagement and monitored campaign performance reports.
Assisted the marketing team in coordinating events and digital outreach efforts.
CIB EgyptInternship Trainee
Aug. 2022 - Sep. 2022Cairo, Egypt
Al Rowad TradingStock Broker
Aug. 2022 - Sep. 2022
Arab African International BankIT Specialist
Jul. 2022 - Aug. 2022
Toucan & North AfricanContent creator
Jun. 2022 - Sep. 2022Produced UGC content and short-form videos for TikTok and Instagram.
Supported influencer marketing campaigns, driving 20% growth in cross-platform reach.
Assisted with content planning and execution for brand awareness initiatives.
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