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Fractional Executive & Consultant Driving Growth, Operational Clarity & Executive‑Level Transformation
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Work Background
Firestone SolutionsDirector - Strategy & Growth
Sep. 2024Delivers data-driven modernization across public and private sector organizations. Our expertise spans IT modernization, cybersecurity governance, acquisition support, and program management, enabling organizations to modernize systems, strengthen compliance, and improve mission execution. Through our Discover-Modernize-Sustain engagement methodology, we guide clients from initial strategy through implementation and long-term performance evaluation.
Nile-CannabisMember of the Management Board
Feb. 2022Multi-state cannabis organization that is licensed and vertically integrated in the Northeastern United States.
Excellus HoldingsOwner & President
Sep. 2019 - Dec. 2022Greater San Diego AreaAs the owner and operator of a globally recognized medical device company specializing in women's hygiene, I led the development and international distribution of the innovative menstrual cup, FemmyCycle, across 13 countries. I was responsible for overseeing all aspects of business operations, including sales strategy, brand development, international expansion, quality management, and regulatory compliance. Key Achievements & Responsibilities: - Brand Transformation & Market Positioning: Led a company-wide rebrand that resulted in a 25% increase in social platform engagement. Repositioned the brand to better align with a customer-first mission and enhance market penetration. - Crisis Management & Revenue Retention: Developed and executed a comprehensive sales retention strategy during the COVID-19 pandemic, ensuring revenue stability and growth through targeted eCommerce initiatives, particularly on Amazon and Walmart. - International Market Expansion: Identified and nurtured existing distribution partnerships while strategically expanding into new global markets, including Asia, Europe, and Latin America. Developed market-entry strategies tailored to each region’s unique business environment. - Regulatory Compliance & Operational Excellence: Designed and implemented a robust quality management system (QMS), medical technical files, and Standard Operating Procedures (SOPs) in accordance with international and domestic regulatory standards, ensuring full compliance with industry requirements.
P3 ManagementExecutive Consultant - Operational and Strategic Advisor
Jul. 2017San Diego, California, United StatesProvide high-level consulting services to both public and private sector organizations across a range of industries, including cannabis, telecommunications, retail, restaurants, eCommerce, and real estate. Specializing in strategic operational, financial, and change management strategies, I work with companies ranging from $2M to $200M in annual revenue to drive sustainable growth, optimize performance, and manage organizational transformation. Key Achievements and Responsibilities: - Cannabis Sector Expertise: Advise cannabis organizations on navigating the complex, rapidly evolving industry landscape, focusing on licensing, compliance, and strategic growth. - Financial & Strategic Due Diligence: Conduct in-depth financial and strategic analysis for investment and acquisition opportunities in cannabis, restaurant, retail, and real estate sectors, helping operators assess and execute on growth opportunities. - Financial Strategy & Organizational Improvement: Develop and implement tailored financial solutions for organizations in various stages of financial health. Design comprehensive plans and roadmaps to achieve both short-term and long-term goals, ensuring improved financial performance and organizational efficiency. - Leadership Development: Identify and cultivate high-performance talent by creating detailed employee profiles, developing leadership strategies, and filling key roles that align with an organization’s culture and growth objectives. - Executive Leadership Programs: Design and execute executive development programs to enhance operational excellence, team performance, financial strategy, reporting, and customer experience. Focused on delivering "White Glove" service and elevating client interactions.
Atlas, Inc - Jimmy John'sChief Executive Officer & Co-Founder
May. 2012 - Jul. 2018Greater Los Angeles AreaAs Co-Founder and CEO, I successfully launched and expanded the California market (LA & Orange County) for Jimmy John’s Gourmet Sandwiches, while also overseeing multiple locations in Pittsburgh. Under my leadership, the company grew to 30+ locations with an annual revenue surpassing $25M. My focus was on driving operational excellence, optimizing financial performance, and building strong, customer-centric teams that fueled sustained business growth. Key Achievements & Consulting Expertise: - High-Performance Team Leadership: Built and led a dynamic team of 13 executives and 535 staff members, ensuring alignment with corporate objectives and maintaining a 93% average on corporate Peak Score Audits. - Cost Optimization & Labor Efficiency: Collaborated with the CFO to develop a cutting-edge labor matrix model, reducing labor costs by 6% below the national average while maintaining operational efficiency and customer satisfaction. - Revenue Growth through B2B & Catering Sales: Spearheaded a successful marketing initiative focused on catering services, resulting in a 105% annual growth in catering revenue. Built and led a high-performing B2B sales team that enhanced brand presence in the corporate sector. - Mergers & Acquisitions (M&A) Strategy: Led the acquisition and turnaround of 14 underperforming locations, boosting EBITDA by an average of 9% within just six months through strategic operational improvements. - Real Estate & Expansion Strategy: Directed the identification, lease negotiation, and construction management for 15 new locations, driving expansion and scaling operations in key markets. - Brand Recognition & Community Engagement: Increased local brand visibility through targeted community outreach, charity events, and grassroots marketing efforts, fostering deeper connections with customers and local communities.
SalesMakers, Inc.Director of Sales - USA
Apr. 2011 - Jan. 2012Led the launch and growth of distribution and retail sales channels for three national clients in key markets including Boston, Washington D.C., and Baltimore. Additionally, I managed existing distribution operations in 10 other national markets, overseeing a total of 83 retail locations and 1,100 sales team members nationwide. My role was focused on driving sales growth, improving operational efficiency, and fostering client relationships to ensure long-term success. Key Achievements & Consulting Expertise: - Sales Process Optimization & Revenue Growth: Introduced new sales processes that resulted in a 21% increase in annual revenue, driving overall sales to $25M. Focused on sales team development, training, and performance metrics to ensure sustained growth. - Operational Excellence & Profitability: Implemented initiatives that decreased inventory shrinkage by 68% and improved overall profitability by 16%. Developed and streamlined inventory management protocols and sales forecasting processes. - Client Relationship & Strategic Partnerships: Managed large-scale agreements with key clients and developed performance metrics for ongoing review. Provided strategic insights and data analysis to inform decision-making, ensuring continuous improvement and alignment with client objectives. - Nationwide Distribution & Sales Team Leadership: Coordinated nationwide distribution efforts, ensuring that retail locations across 13 markets were effectively managed. Led a diverse sales team across multiple regions, optimizing sales operations and team performance.
SalesMakers, Inc.Regional Sales Manager
Aug. 2010 - Apr. 2011
Jennifer FurnitureSenior Regional Manager
Aug. 2008 - Aug. 2010
The Mobile SolutionDirector of Sales
Jul. 2004 - Aug. 2008
The Mobile SolutionCorporate Trainer
Mar. 2004 - Jul. 2004
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