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Work Background
SamaMarketing Director
May. 2025
Digital Silk - Growing Brands OnlineGTM Strategy
Nov. 2023 - May. 2025
Ziggma | Your solution for long-term investing success.Fractional CMO
Oct. 2023 - Oct. 2024Founding marketer at an impact investing tool creating long term investing success - not just for investors, but also for the planet.
Self-employedFractional CMO
Jul. 2023Hepling new startups find their voice. ✓ Inbound marketing allrounder drawing eyeballs to new initiatives
✓ Organic social media growth strategy & personal branding for new founders
✓ Building a brand from scratch for small startups with big potential
✓ Creating zero budget GTM startegies suitable for small teams and side hustlers & overseeing their implementation
KonaFounding Marketer
Jun. 2022 - Jul. 2023Fully remoteKona is the employee experience platform that puts people first. Our team has interviewed 1,000+ remote managers since January 2020. The biggest issues remote leaders face are team building, burnout, and belonging. That's why we've built Kona. Kona turns leadership best practices into actionable habits and people analytics without leaving Slack. That way remote companies can scale the best parts of their culture.
We're a seed-stage, Techstars-backed startup proudly building a happier, kinder Future of Work. Join our team at https://www.heykona.com/careers
involve.me Head Of Marketing
Oct. 2019 - Jun. 2022Viennainvolve.me is a user engagement B2B2C SaaS platform helping marketers, entrepreneurs and businesses create interactive content without writing a line of code. My solo marketer powertype day entails:
✓ creating, testing & optimizing search and social ads
✓ content writing & strategy
✓ A/B testing everything that can be A/B tested
✓ cold outreach to potential affiliates, bloggers and link builders
✓ testing & optimizing onboarding and nurture flows
✓ ritualistic sacrifice of various animals to various deities in hopes to get answers to the wrong questions
✓ I wonder if anyone actually reads these, hit me up if you made it this far
involve.meHead Of Marketing
Oct. 2019 - Jun. 2022Viennainvolve.me is a user engagement B2B2C SaaS platform helping marketers, entrepreneurs and businesses create interactive content without writing a line of code. My solo marketer powertype day entails:
✓ creating, testing & optimizing search and social ads
✓ content writing & strategy
✓ A/B testing everything that can be A/B tested
✓ cold outreach to potential affiliates, bloggers and link builders
✓ testing & optimizing onboarding and nurture flows
✓ ritualistic sacrifice of various animals to various deities in hopes to get answers to the wrong questions
✓ I wonder if anyone actually reads these, hit me up if you made it this far
involve.me Head of Content
Sep. 2019 - Sep. 2020Vienna, Austria
involve.meHead of Content
Sep. 2019 - Sep. 2020Vienna, Austria
Placement InternationalGlobal Head Of Marketing
Oct. 2017 - Dec. 2019Barcelona Area, SpainAs Global Head of Marketing, my responsibilities include: ✔️ Test - measure - refine our global marketing strategy ✔️ Run, monitor and optimise paid social and search lead generation and lead management campaigns with corresponding email automation ✔️ Test and evolve lead nurturing tactics for user retention and conversion for different levels of database segmentation ✔️ Plan, budget and execute content and link building strategies ✔️ Onboarding and training of new hires, developing training plans and schedules ✔️ Testing and implementing working strategies and procedures to 11 overseas offices, monitoring and optimizing their performance for each market
Placement InternationalMarketing and Communications Project Manager
May. 2017 - Sep. 2017Barcelona Area, SpainPlacement International is a cultural exchange program company specialised in the hospitality industry that offers positions for students and young professionals to do paid internships, management training programs and first time jobs in the most luxurious hotels and restaurants around the globe.
MILECHILD FoundationHead Of Marketing
Jan. 2016 - Jan. 2017Masaka, UgandaSafari agency in Uganda turning your safari miles into children's smiles. In my four member team, my responsibilities included:
1. Establishing partnerships with new businesses
2. Designing print catalogues for partners and potential clients
3. Social media strategy & community management
4. Email marketing
5. Content creation
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