Bogdan Alexandru Radu

CMO & Lead DTC Strategist @Reach Global Media

Growth HackerMarketing DirectorCustomer ResearcherBusiness AnalystMarketing Analytics ManagerCreative ProducerDigital Ads ManagerBrand Marketing ManagerConsultingMarketing

Growth partner to venture‑backed DTC brands. I architect Meta‑first acquisition engines where creatives are tested and scaled in‑auction, then translate the winning data into Google, YouTube, PR, and affiliate plays I blueprint for specialists. Recent win: lifted Supplement Niche Brand from $7 K to $47 K daily ad spend (>$1.3 M in 30 days) while holding a 2.2 blended ROAS and widening 90‑day LTV/CAC by 18 pts. I thrive on owning $1‑10 M/mo P&Ls, running incrementality lift loops, and compound‑growth roadmaps that let founders focus on product& offer —I do the rest.

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Work Background

Shareholder

Sygnal.ioShareholder

Chief Marketing Officer & Performance Strategist

Reach Global MediaChief Marketing Officer & Performance Strategist

May. 2024Bangkok, Bangkok City, Thailand

Head of Performance

AdKings AgencyHead of Performance

Jul. 2022 - Jun. 2024

Founder

Different Gravy ClubFounder

Jan. 2022 - Dec. 2022

Head of Media Buying Strategy

Reach Global MediaHead of Media Buying Strategy

Apr. 2020 - Sep. 2021One of the first agencies to partner with Facebook back in 2013. Tier 1 preferred partner agency to this day.

Senior Media Buyer

Be-You ChairSenior Media Buyer

Jan. 2020 - May. 2020Newcastle, Oklahoma, United StatesThe #1 highest-grossing #chair launch ever on Indiegogo. #3 highest grossing furniture ever

Co-Founder

Evolve Digital Advanced OptimizationsCo-Founder

May. 2018 - Jan. 2021The agency that brought the advanced META Pixel customization which pioneered the field.

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Fractional Chief Growth Officer - Expert in Meta Ads

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Startup Pitch

Atlas Assistant: Revolutionizing Clinic Reception

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Personal Pitch

Free 360° Meta‑Ads Growth Audit— Institutional Grade Media Buying Tactics (vetted by META's Top Reps)

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