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Work Background
Investor Relations
Anvik CapitalInvestor Relations
Jan. 2025Dubai, United Arab Emirates
Senior Associate
Avenue Fifty TwoSenior Associate
Nov. 2022 - Feb. 2025Dubai, United Arab EmiratesAvenue Fifty Two is an impact based boutique strategic advisory firm focusing on brand development, go-to-market and international expansion. We service luxury brands as well as entertainment media & tech companies. We leverage insights, innovation and sustainability to create purpose-centric product and brand strategies, communicated via leading-edge storytelling, allowing us to build narratives that drive a competitive advantage for all our clients. Our solution can provide a boutique yet 360° service across brand strategy, corporate and visual identity, brand partnerships, content development, and communication strategies both internally across different markets, b2b as well as consumer facing across owned, earned and paid media platforms.
Senior Photographer
DraculAppSenior Photographer
May. 2018 - Jul. 2018Dubai, United Arab EmiratesDraculApp is a digital services company that helps businesses expand their presence over social media. When I worked with them as the Digital Marketing Coordinator & Photographer, I devised a new product marketing strategy that integrated modern fashion and abstract content. This strategy influenced 100+ clients and their respective digital marketing efforts. Furthermore, I designed websites and created content for Italian companies in Dubai, helping to bridge gaps in communication and advise on best practices in international strategy development.
Marketing & Internationalization Consultant
Kelmer GroupMarketing & Internationalization Consultant
Apr. 2017 - Dec. 2022Dubai, United Arab EmiratesAs the Marketing & Internationalization Consultant with Kelmer Group, I develop lasting relationships with industry partners and maintain expert knowledge of market trends. I also perform extensive market research, leveraging my findings to plan market penetration and initiate partnerships with local distributors, buyers, agents, and other stakeholders. A central part of my role includes developing brand communications, marketing campaigns, and digital media content. With Kelmer, I am the point person for developing brand awareness via social media, generating inbound traffic using effective SEO strategies, and improving visual design and web development strategy. Key accomplishments in this role include: • Strategized the expansion of 8+ Italian architecture, interior design, and fashion industry companies into the Dubai market with 100% recommendation accuracy. • Defined the scope of expansion for Nero Champagne, Pan con Chocolate, CP Basalti, and carbon jewelry. • Organized the 2017 and 2018 Globe Soccer Awards, overseeing logistics management, sponsor acquisition, and event production. • Initiated an editorial project with Fondazione Inarcassa, Italian Association of Architects & Engineers, performing monthly market/sales analyses of 25+ pages to inform decisions and continue growth.
Communications Manager
Shirley Conlon OrganicsCommunications Manager
Apr. 2017 - Dec. 2022Dubai, United Arab EmiratesAs the Communications Manager, I oversee all aspects of the Shirley Conlon Organics brand. This includes conducting market research while creating content for the website as well as e-commerce and social media platforms. I am currently working on the launch of a new product, devising a strategy that incorporates classic brand values while reflecting current best practices. In addition to this core function, I have also: • Strategized and launched 4 new products, resulting in a warm and profitable response from core customers. • Produced magazine content for Vogue India, Grazia, Maxim, and other publications with expansive market reach.
Production Assistant
Baby FashionProduction Assistant
Jan. 2017 - Apr. 2017Bologna, ItaliaServing as the Production Assistant for this agency taught me about the industry trends and best practices in infant and child model signing, fee structures, and photo shoot productions. I also learned about working with minors and their families.
Editorial Producer
University of AgderEditorial Producer
Aug. 2015 - Aug. 2016Kristiansand Area, NorvegiaProduzione e realizzazione di editoriali e pubblicazioni per l’UIA ( Univerrsità di Agder )
Fashion Photography & Design
Camilla Fortunato PhotographyFashion Photography & Design
Feb. 2015 - Jan. 2022ItaliaIn this role, I shot editorial photos and created content for fashion industry clients, focusing on live action shoots featuring clothing and accessories. My other duties and accomplishments included: • Shooting, editing, and producing a 50-minute film aired in weekly segments on Italian news programs. • Designing, photographing, and finalizing a new collection photo book for Montreal’s Boutique 1861. • Gathering input from local community members in shooting and producing an editorial highlighting local fashion.
Assistant Photographer
Manuela Masciadri PhotographyAssistant Photographer
Dec. 2014 - Jan. 2018Milano, ItaliaManuela Masciadri is an international fashion portrait photographer known for seamlessly combining fashion and portraiture. I was recruited to work with her based on my diverse portfolio and undeniable enthusiasm for photography. Working in this role has sharpened my ability to secure and retain clientele, capture concepts on camera, and work with international partners. Central aspects of my role include: • Providing direct support for photo shoot design/production, photography, and photo editing. • Coordinating music, lighting, stylists, and other time-sensitive aspects of production to create captivating images that exceed client expectations. • Designing and executive shoots with Italian Fashion Week, Fabiana Milazzo, Vittoria Bonini, and internationally acclaimed models.

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