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Work Background
Marketing Activation Manager
SAVENCIA Fromage & DairyMarketing Activation Manager
Mar. 2025Jakarta, Indonesia
Senior Trade Marketing Manager
PT. Glico IndonesiaSenior Trade Marketing Manager
Jul. 2018 - Feb. 2025JakartaDriving awareness and velocity across products by bridging the brand equity of Glico to the key customers and consumers. Coordinating the creation and delivery of marketing materials and content to drive sales deliveries and brand perception. Involve in supporting the sales fundamental building and sales capabilities. Explore new categories, channel and possibilities for business development.
Senior Brand Manager Ricola
PT. Glico IndonesiaSenior Brand Manager Ricola
Jul. 2015 - Jun. 2018JakartaManaging initiatives in accordance to sales and marketing, bridging marketing campaign direction from principal into executable and articulate implementation locally, involve in day to day operational aspect, coordinate with internal team and other division unit team to execute marketing plan based on targeted achievement and measurements in trade level, stay alert for market trends
Senior Product Manager
PT. Perusahaan Industri CeresSenior Product Manager
Jan. 2007 - Jun. 2015BekasiResponsible for brand portfolio (articulate product offering, key benefits and messages), include brand planning, new product launching, brand stretch & promotion plan (ATL&BTL), sales and distribution drive as well as evaluation, oversee all aspect for product sustainability in the future, monitor market share. Handled the portfolio for Delfi bar, Delfi TOP, CHACHA and Meises Ceres.
Marketing Executive
PT. Bumi Energi EquatorialMarketing Executive
Jul. 2006 - Dec. 2006

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Create simple and impactful activities to create demand
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