Yehia El Amine - Content Manager, Beyond Media Marketing

Content Manager @Beyond Media Marketing

Blog ManagerSEO SpecialistEditorProofreaderContent WriterJournalistFounderAdvisorCopywriterSEO ManagerContent ManagerCommunications ManagerBrand Marketing ManagerEntertainmentCopywritingStartup FounderMarketingConsulting

I have been working in the media industry for the better part of 10 years, encompassing various sub industries such as journalism, content creation and strategy, PR, communications, digital marketing, product marketing, as well as training and consulting. Over the years, I've adapted to a myriad of work environments and cultures from large newsrooms and agency floors, to early stage startups and SMEs in local, U.S., and GCC-based markets. My previous endeavor was leading the content department at SLIQ By Design, a digital product agency based in San Francisco, California. I'm currently leading the content department for Beyond Media Marketing, a digital marketing agency based in Atlanta, Georgia. I strive to create rich and meaningful content that shines a light on the innovations that heavily impact our society, whether real or digital. I am interested and fascinated with storytelling, and all things writing on all fronts, from UX writing to fictional storytelling.

Inside TelecomDeputy Editor-in-Chief

Mar. 2021 - Jan. 2022Beirut, Lebanon• Formulating strategies for Inside Telecom branding and ideas for magazine adoption to improve overall readership and monetization • Speaking to CEOs/high-level execs/politicians, think tanks, PR firms and their representatives regarding contributing articles to Inside Telecom. • Identifying stories from the AP newswire for publish on the website with necessary photos and multimedia (tweets, posts, statements, videos, etc.) • Coordinating with the digital team on posts, articles, and visuals. • Representing Inside Telecom at conferences and webinars as a participant, moderator, and/or chairman, as well as written representation within other publications (such as Courier Community’s GCCM Magazine) • Aiding the digital team in SEO efforts, as well as with the general layout of the website and its management. • Creating and enforcing parameters and policies regarding all publications and their contents, taking quality and originality as the most important aspects. • Overseeing the planning and conception of both written and visual contents to be featured in print and online media outlets: o Drafting the issue’s outline and curating mood boards; o assigning tasks and projects so as to ensure all objectives meet the established deadlines; o leading meetings and discussions to debate and determine what news to publish; o reading and approving manuscripts in a timely manner; o rejecting unappealing pieces or recommending ways to improve them; and approving layouts and designs. • Ensuring all information is accurate before publishing it, whether it’s written or visual content, so as to prevent copyright infringements (e.g. plagiarism and ghostwritten content) and discard any misrepresentation or defamation: • Contributing editorial pieces. • Hiring, sometimes training, and supervising new Editors and other staff members in coordination with HR. • Liaising with Publishers, Authors, and other colleagues regarding issues with publications, including deadlines and content.

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