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Work Background
FirstportPrimary Caregiver
Jan. 2023Auckland, New ZealandThe face of the primary caregiver in Aotearoa for First Port, a government-funded website to discover disability information and advice from across New Zealand.
Medical Cannabis Awareness New Zealand (MCANZ)Spokesperson
Jan. 2020Auckland, New ZealandSpokesperson for Medicinal Cannabis Awareness and patient advocacy in Aotearoa New Zealand.
MedCan Summit 2022Member of the Board of Advisors
Jan. 2020 - May. 2024AucklandGovernance role working closely with a variety of stakeholders to ensure a diverse range of perspectives in the burgeoning area of medicinal cannabis are able to share their views at the upcoming MedCan Summit. This includes government agencies, universities, medical and science entities, research institutes, tech communities, industry and business leaders.
For PurposeSocial Media Consultant
Jun. 2019 - Mar. 2020Auckland, Auckland, New ZealandTo build public, pan-party support for Accessibility Legislation via social media. To empower disabled people to engage in legislative campaign via social media.
Brand Developers LimitedSocial Media & PR Director
Jan. 2017 - Jan. 2020Devonport-Takapuna Local Board Area, Auckland, New ZealandMulti-Media Strategy; advisory role for corporates exploring social media and new content pillars. Set up social channels, community building and social selling. Key Strengths: analytics; engagement (internal&external); creative, ethical thought leadership; public speaking. Adept communication across Board, Executive, Management, IT, employees and target markets. Current and future trends a speciality.
Luxury EditEditorial Director
Jan. 2014 - Jan. 2019ThailandBespoke marketing, design and editorial solutions for business. We edit out typical agency overheads. Award-winning published international talent. Reputation and brand management / Advertising and lead generation / Magazines and billboards / Websites and social media
Luxury Living AsiaEditorial Director
Jan. 2014 - Nov. 2015Koh Samui, ThailandCreative Director role working with luxury property and lifestyle clients to complement editorial content. Remote editorial staff and clientele management. Appealing to HNWI's, Asian investors and expats in the luxury lifestyle market. Distributed throughout Asia & UAE in English language.
Citizen.TVFace of Citizen.TV
Sep. 2012 - Dec. 2013London, United KingdomMulti-faceted role for multi-media platform Citizen.TV; TV Presenting, Media Relations, Talent Management, Digital Marketing and Youth Engagement. Iphone and android app development, viral videos, webseries and music video production. Talent recruitment and PR liason for youth celebrities, charities, media and brands.
Brand Developers AUS LtdMarketing Director
Jan. 2011 - Dec. 2011Auckland, New ZealandResponsible for managing a marketing budget aimed at customer acquisition and advertising distribution across all channels including social. Successfully grew and sustained largest market share, beating Groupon, before negotiating the sale of Australasia's biggest daily deal company Yazoom, a subsidiary company of Brand Developers group.
TVNZSenior Reporter - Health, Wellness, Fashion, Beauty - Erin Simpson Show
Jan. 2007 - Jan. 2012New ZealandTV Presenting, Script-Writing, Public Speaking, Child Advocacy, Public Health, PR, Brand & Sponsorship Management.
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