Blue Man GroupSVP, Creative and Development and International Producer
Jan. 2005 - Jan. 2019New York, United StatesOrchestrated a global growth strategy, doubling company revenue by launching productions in new international markets and scaling B2B licensing models.
Spearheaded international expansion with local partners, tailoring strategy to regional needs while maintaining brand and experience integrity.
Partnered with product, finance, and commercial teams to develop and monetize immersive experiences through brand sponsorships and tech-integrated activations.
Reported directly to executive leadership (Board, C-Suite, President) on growth strategy, operational KPIs, and innovation pipelines.
Championed a culture of experimentation and cross-functional cohesion by aligning SFX, Music, Video, and Creative teams on shared product goals.