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Work Background
HEINEKENSales Account Manager
Jun. 2016 - Jan. 2021Los Angeles, California, United StatesPrimary Responsibilities: • Planning, executing, and managing Sales and Marketing initiatives for the On-Premise Sales Team of Harbor Distributing - Hungtington Beach. This includes MBOs, trimester programs, product forecasting, and special events
• Identify sponsorship opportunities for HUSA brands in the OC market
• Work with National and Local agencies to execute promotional activity, manage events, and hire Brand Ambassadors
• Partner with local chain accounts to expand HUSA portfolio, secure permanent features, and increase ROS
• Support regional marketing with the execution of major events in the marketplace
Anheuser-Busch InBevSales Representative
Jan. 2016 - Jun. 2016Los Angeles
Mike's Hard LemonadeKey Account Representative
Feb. 2014 - Mar. 2015Los Angeles, CAPrimary Responsibilities: • Grow distribution and volume within Southern California customer base
• Sell the MABI Way by understanding and adhering to the Mark Anthony Sales System (MASS)
• Drive alignment with my partners in distributor management through planning, communicating, and executing to align key customer goals with distributor objectives
• Execute against Key Account “Must Win” KPI’s (Key Performance Indicators) including shipments, depletions, distribution, profitability, program execution & price management
• Conduct customer analysis via analyzing sales information and data utilizing a variety of sources including (IRI, QlikView, Cognos, etc.) to identify future selling opportunities
• Works in conjunction with Trade Marketing to develop chain channel specific programs to positively impact retail conditions in assigned accounts
City Furniture•Marketing/Sales Intern
May. 2012 - Aug. 2012Miami/Fort Lauderdale Area• Analyzed, recorded, and distributed data from customer surveys. Developed an Excel spreadsheet
to organize data collected for analysis
• Processed and produced advertisements and flyers for the graphics and merchandising departments
• Managed City Furniture’s online informational websites (i.e. Google Maps and Superpages)
MKTG INCBrand Ambassador
Mar. 2012 - Jan. 2014Tallahassee, Florida Area• Merchandise and answer questions for the purpose of generating public interest in a brand, product or service
• Assist brand managers with the implementation of sales and marketing campaigns and provide feedback on sales opportunities in the marketplace
• Directly interact with consumers and provide information about products or services a company has to offer
Sun Laboratories, INCSales Representative
Jan. 2009 - Jan. 2014• Travel includes visiting more than 50 various salon/spa convention shows around the world
• Market products to numerous manufacturers and distributors
• Interact with more than 1,000 people daily at the shows
North Shore Medical CenterPatient Ambassador
Jan. 2008 - Sep. 2010Miami/Fort Lauderdale Area• Collaborated with the director in organizing and managing the office
• Resolved complaints within the hospital by checking in with every patient
• Developed strategies to help patients feel more comfortable
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