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Work Background
Fluency AcademyHead of Engineering & Data
Jun. 2022São Paulo, Brazil
OLX BrasilData & Engineering Manager
Feb. 2018 - Sep. 2021São Paulo Area, Brazil
MicrosoftBig Data Development Lead
Jan. 2015 - Sep. 2016• Product owner of the Domain aware System(DAS) solution in Brazil - Microsoft’s Public safety big data solution for smart cities that interprets millions of daily signals, ranging from video-analytics to license plate readings.
• Responsible for leading the Search development and deployment of the solution in Brazilian cities, allowing police officers to search across hundreds of millions of documents and signals in investigation scenarios.
• Brought to life a video-analytics solution in partnertship with Microsoft Research, that is used by police forces to detect suspicious situations and allow them to respond faster to threats and criminal activity.
MicrosoftXbox Apps Program Manager
Apr. 2012 - Dec. 2014• Product owner responsible for Xbox Apps in Latin America, working with publishers of Xbox Live applications and product groups by managing dependencies on publisher’s plans and Microsoft’s schedule, aligning region specific requirements and supporting the deployment of market specific operational processes.
o Release of five (out of thirty-five worldwide) video on demand applications for the Xbox One Launch in Latin America (Televisa, Telecine, Globosat, Sky Brasil and Saraiva), working with publishers and developers through the internal engineering hardware and software iterations until the public availability date, resulting in a comprehensive availability of media content that drove the usage of the Xbox platform.
o Drove the implementation of In-App purchases for non-tax-remittance markets, enabling such transactions in about 18 countries.
o Enabled Application Store age ratings, as required by Brazilian legislation.
o Enabled Shipment of the Xbox 360 Development Kit hardware for Brazilian and Mexican partners, required for development, defining and deploying the operational process involving the Compliance, Trade, Tax, Legal, Logistics and the Store teams.
o Experience with streaming with HLS and smooth streaming and encryption with playready.
MicrosoftSearch Consultant
Apr. 2007 - Apr. 2012• Responsible for functional definition, architecture design, implementation and deployment of search projects. My role involved the end to end adoption of the search technology, from product inception, based on the evaluation of customer’s inventory and data, define functional specifications, actual product development and deployment, as well as supporting setting up operational processes and metrics around search products, such as:
o Local internet search portals, like Emol.com in Chile and Globo.com in Brazil, with a focus to deliver relevant content to generate traffic across verticals, and revenue based mostly in traffic and advertising.
o Comparison Shopping products, such as IG Shopping and Uol Shopping, with revenue based mostly in click-through contracts with online shops, so that the search experience needs to balance relevance with yield rates for the portal to perform successfully.
o Classifieds products, such as Venezuela´s caveguias or Brazil´s Ibiubi, with query processing to increase precision on controlled vocabulary and content processing to gather unstructured data. The Ibiubi project had a plan to deliver the publisher´s own classifieds content alongside with its competitors content in a non-biased way, facing strong opposition internally. One year after launch the site established a meaningful market share and healthy revenue streams based on advertising, opposed to paying classifieds customers.
o Information organization projects with customers (Globo.com and Valor Econômico), where text analytics entity extraction from content supports user supervised ontologies, that are in turn leveraged to improve content delivery mechanisms like topic pages and recommendations. The ontology powered topic pages in globo.com resulted in a roughly three times increase in the time-on-site metric in test cases.
• Experience in projects across Latam in Brazil, Chile, Venezuela and Mexico.
Tata Consultancy ServicesProject Manager
Aug. 2006 - Apr. 2007-Functional manager of a development team and project manager for a portfolio of finances systems (cost, budget, expenses and assets management) for ABN-Amro Bank.
-Customer relationship management for the TCS outsourcing on-site & onshore model.
Softing SystemsProject Manager
May. 2005 - Aug. 2006Deployment of Software methodology compliant with CMMI 2/3 practices.
Choose TechnologiesSoftware Engineering Team Lead
Sep. 1998 - May. 2005-Project management of optimization systems for Harbour Resources (Vale), and rules simulation for insurance (Porto Seguro). -Responsible for managing a team of analysts, architect and developers; manage risk, quality, schedule, cost and requirements shift of software projects; definition and deployment of software process based in the RUP methodology.
-Development and design of optimization systems for railroad flows, cargo dispatch and telecom Billing systems.
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