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Work Background
SARAH SIMMONDS INTERIORS LTDSocial Media Curator
May. 2020I offer social media content and product sourcing and have assisted in the creation of the company website.
Long Tall SallyFreelance Footwear Designer
Sep. 2017 - Aug. 2018London, England, United Kingdom
The Neon FincaCreative Designer
Sep. 2016Remote
Vanilla MoonFreelance Designer
Sep. 2014 - Jun. 2015Designing and developing the A/W 15 leather collection
LLOYD SHOE CO LIMITEDFreelance Footwear Designer
Oct. 2013 - Nov. 2017London, United Kingdom
Kat Von D Los AngelesFreelance Footwear Designer
Sep. 2012 - Dec. 2012
Lloyd Shoe Company LTDFreelance Footwear Designer
Sep. 2012 - Dec. 2012London, United Kingdom
Ruby Rocks FootwearFreelance Footwear Consultant
Oct. 2011 - Oct. 2013London, United KingdomDesigning the first footwear collection for the brand with a real point of difference and it's own fashionable edge Developing new constructions to build the footwear range around Creating a sole design with the brand's embossed logo and charm to give the brand it's own identity Reworking best selling styles to take into the next season
Pacific FootwearFreelance Footwear Designer
Feb. 2010 - Sep. 2013I am working with Pacific Footwear UK to design and build on their existing customer base in the UK I am currently:- Designing and developing new product ranges in Europe and Asia Building new constructions for design development Sourcing new materials and developing new trims Liasing with retailers design and buying teams Visiting the sample room to oversee the product development
MonsoonFreelance Footwear Consultant
Oct. 2009 - Sep. 2012London, United Kingdom2012- Preparing mood boards to highlight the key shapes of the season and styling ideas for formal,casual and evening ranges. 2009- Working on SS/10 Occasion footwear as well as the SS/10 Bridal line. Preparing trend information, focusing on key constructions and themes for A/W10-11. Preparing colour palettes and material information. Designing the A/W 10-11 range. This incorporates daywear, evening and Bridal with a real point of difference. The footwear range must sit back with the clothing and accessory lines also being developed for the new season
Petrel 92 SLFreelance Ladies Footwear Designer
Jan. 2009 - Jul. 2009Petrel is a high grade Ladies Footwear factory in Alicante Spain Working with customers such as Next and LK Bennett in the UK on formal and casual product Developing and amending new constructions with the sample room Sourcing new materials in Europe and Asia Development trips with customers to the sample room in Spain to discuss new design briefs • Producing mood boards for customers to highlight the key trends, last, and heel shapes and key details for each season.
AccessorizeFreelance Footwear Designer
Nov. 2008 - Nov. 2009• Producing trend research in terms of key last and heel shapes • Compiling and presenting mood boards to illustrate the key themes for the new season • Creating footwear ranges with a real point of difference to coordinate with other product areas such as bags and belts
Law DesignFreelance Footwear Designer
Feb. 2008 - Oct. 2008• Establishing new relationships with potential customers and factories. • Purchasing and building new constructions and developing new ranges for customer presentations. • Working on accounts such as Marks and Spencer, Debenhams and Oasis covering a broad spectrum of areas and different specification levels. • Making regular trips to the Far East developing product to present to potential customers.
Serena Shoe Company LimitedFreelance Clients
Feb. 2008 - Oct. 2008Serena is a factory who produces high quantities of footwear for brands such as Nine West, BCBG, Kate Spade and Betsey Johnson Producing colour palettes and mood boards to highlight the key trends Design development for the American brands and in house domestic customers Developing new constructions and amending new development
Law TradingSenior Footwear Designer
Oct. 2004 - Feb. 2008I worked at Law Trading for almost 4 years as Ladies Footwear Designer.During my time there I was responsible for managing a team of 2 other Designers. Whilst working at Law Trading I designed for many customers. Among the largest were Accessorize, Shelly's,Dolcis, Faith and Tesco. I successfully grew many accounts. Accessorize in particular was very small when I took it on, it went from 4 styles in SS05 to well over 30 styles by A/W 2006. Producing commercial designs with a fashion edge Visiting fairs such as Lineapelle, Garda and Micam to identify new material and component trends, and source new factories Putting together colour palettes and ideas to create mood boards to present to clients
Superdance LtdFreelance project
Mar. 2004 - Aug. 2004Creating a range of dance shoes for use in Latin American, ballroom and salsa dancing
Mk AssociatesJunior Footwear Designer
Jul. 2003 - Mar. 2004Development meetings with customers such as Dorothy Perkins, Topshop and River Island Compiling trend research and colour palettes
Lambert Howarth GroupJunior Footwear Designer
Feb. 2003 - Jul. 2003Designed a large section of the Spring/ Summer 2004 slipper range for Marks And Spencer Presenting Footwear ranges for Marks And Spencer for both formal and casual product
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