Image Nation Abu DhabiInterim CMO
Mar. 2011 - Feb. 2012Abu Dhabi, Abu Dhabi Emirate, United Arab Emirates- Provided communications advisory and counsel to Image Nation’s Chairman, Mohamed Al-Mubarak, and C-Suite.
- Collaborated with the Crown Prince Court of Abu Dhabi to conceptualise and execute a range of domestic and foreign policy campaigns, raising awareness of defence, judiciary, health, education, and nation building initiatives.
- Developed and implemented fully integrated marketing campaigns; and facilitated commercial and sponsorship.
partnerships.
- Oversaw content development and production (including long and short-form filmed media).
- Launched the Arab Film Studio initiative, a regional competition, and filmmaking school to identify and nurture the
next generation of filmmakers. Collaborated with cultural partners in the UK (British Council), US (FilmAid), and Gulf
(HH Al-Zain Al-Sabah’s Eagle Vision Media) to optimise public and cultural diplomacy objectives.