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Work Background
Lead Designer
ProsFitLead Designer
Aug. 2015 - Oct. 2023BulgariaResponsible for the total visual company and brand identity, appearance and communication.
Creative Director
TIDIT.BGCreative Director
Apr. 2014 - May. 2018Supervision of the company's overall aesthetics, visual brand identity and design behaviour across channels and product portfolio.
Founder & Designer
DesignOne StudioFounder & Designer
Oct. 2010SofiaDesign One is design practice - partnership with the senior marketing exec Kristina Shtereva, we deliver to our clients new edge of strategically targeted brand design. We create strong brand identities, and brand visual narrative - from logotype to multilayered design systems, from naming to packaging design, from custom typography to communication design guide, from icons style set to mobile app design - we deliver holistic approach to brand's visual language. "Design is the new brand currency".
Creative Director
Lowe SwingCreative Director
Aug. 2008 - Oct. 2010Supervision of the agency's creative product on the roster clients' brands: Ford, Beck's, Stella Artois, Staropramen, Bramac, Piccadilly Hypermarkets, Golden Pages, Diema2
Co-executive Creative Director
JWT PragueCo-executive Creative Director
Aug. 2007 - Dec. 2007Supervising the agency's creative output on the roster of international clients: HSBC CEE, Shell CEE, Nestlé Ceska and new business activities.
Co-Founder, Partner, Co-Creative Director
oh yeah: design collectiveCo-Founder, Partner, Co-Creative Director
Sep. 2003 - Jul. 2009
Executive Creative Director
Huts JWTExecutive Creative Director
Sep. 1995 - Aug. 2008Supervision of the agency's creative product for the roster brands: Nestlé Chocolate, Nestlé Boxed, After Eight, Kit Kat, Mura, Delta Icecream, Jacobs Coffee, Postbank
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