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Work Background
Media Performance Optimization Integration Manager
AI DigitalMedia Performance Optimization Integration Manager
Dec. 2024United States
Marketing Group Head
MgcomMarketing Group Head
Feb. 2021 - May. 2024- Spearheaded concurrent management of 20+ clients by implementing Scrum methodology, establishing a structured framework for weekly knowledge exchange. - Directed operations within a $10M budget, encompassing clients with monthly allocations exceeding $500K. - Secured long-lasting client relationships averaging 2 years by prioritizing tailored solutions over conventional strategies, building trust along the way. - Sustained a commendable SR above 9/10 by consistently delivering results ahead of schedule and aligning efforts with company growth metrics. - Achieved a 30% rise in client budgets by demonstrating platform effectiveness via implementing A/B testing and client-oriented presentations. - Collaborated closely with core agency clients to understand their business objectives and effectively communicated these needs to the marketing team, ensuring alignment and successful execution.
Senior Programmatic Manager
MgcomSenior Programmatic Manager
Aug. 2019 - Feb. 2021- Doubled CTR through innovative integration of an AI platform that categorizes and filters target websites. - Delivered high-quality digital marketing campaigns, characterized by innovative thinking and a results-driven approach - Created and presented strategies for core agency clients, worked with top management in order to satisfy companies needs
Lead Manager for Contextual Advertising
ООО "Большегруз" Lead Manager for Contextual Advertising
Jun. 2018 - Oct. 2018- Creating advertising accounts from the scratch - Setting advertising campaigns - Reporting - Customer management
Specialist in Programmatic department
MgcomSpecialist in Programmatic department
Oct. 2017 - Aug. 2019- Creating advertising accounts from the scratch - Launching and optimisation of advertising campaigns - Reporting
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