Miss C-Suite ConsultingBrand Marketing Executive, Founder
Oct. 2024Leveraging two decades of strategic and creative marketing innovation to help brands define their why, craft compelling narratives and build meaningful connections with their audiences. Developing holistic approaches to drive impact across industries, with deep knowledge of retail, beauty, personal care, fragrance, home and fashion. Specializing in: Brand Marketing, Engagement Strategies (Social Media + Influencer), Integrated Communications and Public Relations, Brand-Building Creative Leadership, Insights and Analytics.
• Brand Marketing: Brand Strategy, Campaign Development, Go-to-Market Planning, Product Launches,
Multi-Channel Media and Integrated Marketing Activation, Brand Management
• Engagement Strategies: Organic Social Media, Channel Roadmapping and Segmentation, Content
Calendars, Community Management, Influencer Program Development, Sampling, Partnership
Identification and Vetting
• Integrated Communications: PR and Media Relations Strategies, Sampling, Events and Experiences
Concept, Editorial Calendar, Media Lists, Integrated Comms Roadmapping, Agency Vetting
• Brand-Building Creative Leadership: Brand Positioning, Narrative Development, Brand Voice and Style
Guides, Concepting, Content Strategy, Copywriting
• Insights & Analytics: Social + Influencer Content / Strategy Auditing, Competitive Patterning, Trend
Forecasting, Dashboard Development, Tool Vetting